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# Ana Gospodinova
Tech recruiter building global talent pipelines and improving the developer job search.

## About

Ana Gospodinova shapes tech recruiting and company performance at WeAreDevelopers. She sets up global sourcing pipelines and defines goal-setting metrics, but her real focus involves bridging the gap between engineers and hiring managers. Her goal is to make the job hunt better for developers.

Ana often speaks on the realities of tech hiring, from failing recruiting projects to retaining strong remote teams. She challenges companies to balance data-driven branding with a human touch, ensuring candidates feel valued rather than just processed.



## Past Sessions

### World Congress 2025 · July 9, 2025
Berlin, Germany
- [Beyond the Logo: Data-Driven Employer Branding](https://www.wearedevelopers.com/events/world-congress-2025/sessions/692-beyond-the-logo-data) · 30 min
- [Tech-Enabled, People-First: The Future of Global Hiring](https://www.wearedevelopers.com/events/world-congress-2025/sessions/807-tech-enabled-people) · 30 min
- [Attract and Retain Talent: Strategies that Work](https://www.wearedevelopers.com/videos/1479-attract-and-retain-talent-strategies-that-work) · 30 min · 🎥 Watch recording

### World Congress 2024 · July 17, 2024
Berlin, Germany
- [How to Fail a Tech Recruiting Project - 5 Key Learnings ](https://www.wearedevelopers.com/events/world-congress-2024/sessions/263-how-to-fail-a-tech) · 30 min



## Cappuccino with HR

- [Stop Wasting Money on Ads: How to Actually Reach Developers](https://www.wearedevelopers.com/videos/1799-stop-wasting-money-on-ads-how-to-actually-reach-developers) · Christian Heilmann, Ana Gospodinova, Benjamin Perlzweig
- [Emergency Discussion: Can’t Hire the Right Developers? Here’s What Everyone Else Misses](https://www.wearedevelopers.com/videos/1748-emergency-discussion-can-t-hire-the-right-developers-here-s-what-everyone-else-misses) · Rudi Bauer, Ana Gospodinova, Chris Heilmann

## Videos

- [Attract and Retain Talent: Strategies that Work](https://www.wearedevelopers.com/videos/1479-attract-and-retain-talent-strategies-that-work) · Ana Gospodinova, Anastasia Pshegodskaya, Christine James, Luke Davis, Relinde Boerman


## Articles

- [The 10 C++ programming questions to expect in an interview](https://www.wearedevelopers.com/magazine/50-the-10-c-programming-questions-to-expect-in-an-interview)
- [Is Switzerland Better Than Silicon Valley For Software Developers?](https://www.wearedevelopers.com/magazine/2-is-switzerland-better-than-silicon-valley-for-software-developers)
- [How to Land a Developer Job in Berlin](https://www.wearedevelopers.com/magazine/1-how-to-land-a-developer-job-in-berlin)