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# Marcus König
B2B growth operator helping companies align engineering with go-to-market.

## About

Marcus König is a growth operator and former VC who helps B2B software and fintech companies scale. Working as a hands-on consultant, he steps in to turn early traction into repeatable growth across marketing, sales, and success.

He argues that engineering and go-to-market can no longer operate in silos. In his talk on developers as growth architects, Marcus breaks down how technical decisions—from API design to error messages—directly impact adoption and retention. By uniting these teams, he helps businesses build sustainable revenue engines.



## Past Sessions

### World Congress 2026 Europe · July 8, 2026
Berlin, Germany
- [ Your Code Is the Sales Team Now](https://www.wearedevelopers.com/videos/100327-your-code-is-the-sales-team-now) · 30 min · 🎥 Watch recording



## Videos

- [ Your Code Is the Sales Team Now](https://www.wearedevelopers.com/videos/100327-your-code-is-the-sales-team-now) · Marcus König


## Links

- [LinkedIn](https://www.linkedin.com/in/marcus-koenig/)