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# Peter Hock
Leads digital applications at Atos, turning enterprise strategy into user-centric software.

## About

Peter Hock leads digital applications across Central Europe for Atos. He helps organizations design, build, and operate business-critical software, managing global engineering teams to turn enterprise strategy into working products.

Peter strongly advocates for putting users before technology. His work tackles the gap between AI investments and actual adoption, showing teams how to embed user feedback across the entire software lifecycle. He focuses on fixing the common disconnect where companies spend millions on infrastructure but fail to deliver features people actually want.



## Past Sessions

### World Congress 2026 Europe · July 8, 2026
Berlin, Germany
- [User 1st! Technology 2nd! Stop building AI nobody uses - start delivering real business outcomes](https://www.wearedevelopers.com/videos/100337-user-1st-technology-2nd-stop-building-ai-nobody-uses-start-delivering-real-business-outcomes) · 30 min · 🎥 Watch recording



## Videos

- [User 1st! Technology 2nd! Stop building AI nobody uses - start delivering real business outcomes](https://www.wearedevelopers.com/videos/100337-user-1st-technology-2nd-stop-building-ai-nobody-uses-start-delivering-real-business-outcomes) · Mateusz Gren, Peter Hock


## Links

- [LinkedIn](https://www.linkedin.com/in/phock/)