Born in Switzerland, named one of the country’s top start-ups, On has come a long way in a short time. 

Available today in over 50 countries and cited as “the fastest growing sports company in the world”, its success comes down to two reasons: incredible products - and incredible people.

It has one simple mission: make running fun. A team of sports scientists, world-class athletes and passionate sports enthusiasts spearhead this mission, and has resulted in On shoes and Performance Running Gear winning design and technology distinctions the world over.  

In On shoes, elite athletes have become World Champions, winning podiums and titles in every kind of running sport. They are the shoes that broke the Ironman world record and claimed Olympic medals. The shoes themselves sport the patented CloudTec sole, giving runners a soft landing and powerful take-off in one. Recently, On has launched into the world of apparel – already being recognised for their innovation and bringing together design and technology to allow for effortless running.