Data Lead
Role details
Job location
Tech stack
Job description
We are seeking an experienced and strategic Data Lead to help with the sale of Teads solutions by using data solutions. This role is responsible for driving insight-led targeting strategies, audience targeting recommendations and evangelising both internal and external teams on Teads data capabilities. This person will also be responsible for building new data solutions with local data partners and establishing Teads leadership in the marketplace.
The successful candidate will be instrumental in shaping Teads' data-driven strategies for planning and activation and will be responsible for building or maintaining strong relationships with the data industry in the French and Belgium market.
What will you do?
- Lead data and insights for the French and Belgium markets.
- Partner with local sales and service leadership to provide strategic pre sales support for key Teads accounts in the form of audience recommendations utilising Teads Data Suite. These include, but are not limited to, Strategic Teads Accounts (STA) and larger tier 1 accounts.
- Work with Global Data Teams on creating evangelism and training programs for all new data products and solutions built by Teads
- Provide feedback into Teads Product Management and Engineering organization on requirements for the French and Belgium markets on future needs and product enhancements.
- Managing direct relationships with local industry data personnel inside advertiser and agency partners
- Speaking at local conferences and industry events on the subject of Teads Data Solutions and the data industry at large
- Maintaining and managing any local data vendor partnerships (for example Valiuz) to ensure Teads has access to the latest data options and that commercial agreements are relevant and realistic for the markets (and Teads).
- Representing Teads in industry body such as L'Alliance, + Relentless Customer Focus: You put customers at the heart of everything, building strong relationships, understanding customers needs, and making decisions that keep their perspective front and center.
- Act Today, Not Tomorrow: You make smart decisions quickly, prioritize action over perfection, and keep things moving forward, even when things aren't 100% clear.
- Obsess About Outcomes: You're outcome-driven, take ownership of your results, and work through challenges to deliver what really matters.
- Evolve Through Change: You're adaptable, curious, and see change as a chance to learn and improve. You evolve your skills to keep up and push ahead.
- Human-driven, Powered by AI: While we use AI to drive performance, it's our people who make the real difference. You bring empathy, collaboration, and a love of learning to everything you do.
Requirements
Do you have experience in Tableau?, + 10+ years of experience in relevant roles (e.g. media agency, media vendor and/or media measurement provider).
- Strong understanding of digital media measurement and the programmatic advertising ecosystem, including DSPs, DMPs and SSPs.
- Understanding of how cookie deprecation is impacting digital measurement and targeting.
- Proficiency in Excel (analytics functions, formulas) and PowerPoint (storytelling and data visualisation).
- Experience using BI platforms (e.g. Tableau, Looker) to derive insights.
- Proven leadership experience in managing and growing teams.
- Experience in consumer data capture and analysis to inform media planning strategies.
- Strong understanding of the agency media buying process, including collaboration with strategists, planners, and activation teams.
- Omnichannel/Multichannel experience is essential.
- A demonstrable adoption of AI tools to enhance and optimize existing or future workflows or outputs.
- Personal attributes:
- Proactive, solution-driven mindset with a flexible and creative approach to problem-solving.
- Strong client service ethos with a consultative approach to research.
- Excellent interpersonal skills with the ability to collaborate across teams, time zones, and stakeholders.
- Strong storytelling ability-capable of transforming raw data into meaningful insights that address key business challenges.
Benefits & conditions
- Security & Savings: Attractive package providing financial peace of mind, including competitive compensation, profit-sharing, daily meal vouchers (Swile), family health insurance (Alan), and a personalized relocation package (if needed).
- Career Development: Continuous investment in our employees' skills: in-house and external training.
- Life Balance: A well-balanced work-life for our employees is one of our top priorities: 35+ days off per year, hybrid work (2-3 days remote work per week, more is open to discussion), fully covered parental leave, and reserved daycare places.