Customer Base Manager B2C Mobile
Role details
Job location
Tech stack
Job description
The tribe leverages data-driven insights, personalized campaigns, and strategic pricing to continuously increase the lifetime value of our existing B2C customers - strengthening customer loyalty, reducing churn, and driving Magenta's growth. As Customer Base Value Manager, you will take ownership of the commercial performance and strategic value steering of our existing customer base. You will identify, prioritize, and manage key value levers to maximize Customer Value across all segments, products, and channels and reduce churn.
- Own and manage the commercial performance (P&L) of the existing mobile customer base, ensuring revenue growth.
- Monitor financial development of the base (ARPU) and derive and prioritize the most effective strategies to grow customer value.
- Define and execute strategic base management initiatives to increase customer value, customer retention and reduce churn.
- Prioritize customer segments and value levers based on potential and strategic relevance.
- Collaborate closely with data analysts and data scientists to leverage insights, ML/AI models, and predictive analytics for automated value management.
- Foster cross-functional collaboration with Product, Marketing, Sales, Finance, and Controlling to align strategies and ensure cohesive value steering.
- Collaborate with Controlling and relevant Stakeholders to work together on business cases to support decisions affecting the value of the customer base.
- Manage stakeholders and management, ensuring data-driven, value-oriented decisions across the organization.
Requirements
- You bring several years of experience in a comparable role within marketing, business, or customer value management?
- You combine strong analytical thinking and ownership with a collaborative, results-driven mindset?
- You are familiar with process and project management and have knowledge of multi-channel and omnichannel marketing?
- You communicate confidently in English and have at least an advanced level of German?
Benefits & conditions
- Health care
- Learning offers
- Homeoffice
- Canteen on site
- Childcare
- Benefits
- Company pension plan
We are Magenta, you too? We will still talk about that later, but you should know: depending on your qualifications, your experience and your commitment we offer an attractive, market compliant salary of at least EUR 55.000 per year.
You want to find out more about us? Get a glimpse of our Magenta World - https://www.magenta.at
We are looking forward to your application https://ams.at/su/bJzbF Angaben des Unternehmens gemäß Gleichbehandlungsgesetz: Das Mindestentgelt für die Stelle als Customer Base Manager (f/m/d) B2C Mobile beträgt 55.000,00 EUR brutto pro Jahr auf Basis Vollzeitbeschäftigung. Bereitschaft zur Überzahlung.