Ecommerce & Digital Specialist

LAAGAM
Municipality of Madrid, Spain
5 days ago

Role details

Contract type
Permanent contract
Employment type
Full-time (> 32 hours)
Working hours
Regular working hours
Languages
English
Experience level
Intermediate
Compensation
€ 27K

Job location

Remote
Municipality of Madrid, Spain

Tech stack

A/B testing
Data analysis
Web Development
Google Analytics
Shopify
Google Data Studio
Looker Analytics

Job description

Product catalog & digital visual merchandising

Upload and maintain products (names, descriptions, pricing, photos, tags, stock levels, etc.).

Create and optimize collections, categories and filters to make navigation easy and intuitive.

Define digital visual merchandising : product ordering, cross-selling, recommendations, etc.

Ensure consistency between e-commerce, physical retail and wholesale in terms of offer and calendar.

Website & landing pages management

Plan, create and update landing pages for campaigns, drops, collaborations, etc.

Coordinate with brand / creative teams to implement assets and messaging on the site.

Work across the full funnel (home, PLP, PDP, checkout) to improve conversion and average order value.

Conversion & performance

Analyse user behaviour and identify friction points (UX, navigation, speed, mobile, etc.).

Run A / B tests on layouts, messaging, pricing, bundles, etc.

Work closely with the marketing team on CRO plans, remarketing flows and driving qualified traffic.

Agency and partners management

Act as the main point of contact for performance marketing / SEO / web development agencies.

Align on monthly targets (sales, ROAS, CAC, etc.) and follow up on performance.

Challenge proposals and prioritise actions based on expected impact on sales and margin.

Analytics & reporting

Build and maintain digital business dashboards (traffic, conversion, AOV, churn, CAC, LTV…).

Deliver weekly and monthly reports with results, insights and proposed actions.

Measure the impact of campaigns, product launches and website changes on sales and profitability.

Digitalization projects

Lead or co-lead digital transformation projects (integrations with retail, ERP, CRM, automation tools, etc.).

Identify opportunities to improve internal processes (stock, orders, pricing, content…) and propose digital solutions.

Requirements

3-5 years of experience in

e-commerce / digital

roles, ideally in DTC brands, fashion or retail.

Hands-on experience managing an

owned e-commerce

(Shopify or similar platforms).

Strong command of analytics tools (Google Analytics / GA4, Looker, Data Studio or similar).

Solid understanding of conversion funnels, CRO, basic UX and customer journey.

Experience coordinating agencies or external partners (performance, SEO, development, etc.).

Very hands-on mindset : you're happy to

go into the back office and make changes yourself

Analytical and business-driven : you make decisions based on data, sales impact and margin.

Comfortable working in a fast-paced environment with multiple projects running in parallel.

High level of English is a plus (we work with international markets).

Apply for this position