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# How to Pitch Innovation to Your CEO


- **Date:** Friday, Jul 19, 2024
- **Time:** 09:00–10:00 (60 min)
- **Room:** Workshop room M5 (45)
- **Event:** World Congress 2024

## Description

Driving innovation and managing change is the “New Normal” in modern business. CEOs no longer just expect good execution of strategy. They also expect next-generation leaders to take initiative, identify potential innovations, and show how investing in these areas will transform the company into a more competitive and sustainable player. Decision-Makers seek compelling pitches with powerful narratives and substantiated cases. Whether the change initiative is about CX, technology, organization, or culture: successful pitches are based on the same principles and building blocks utilized by top changemakers in enterprises, startups, and politics alike. This universal framework for “How to Pitch Innovation to Your CEO” can be acquired in just one day. As a tried-and-tested approach it has empowered numerous changemakers to navigate communication challenges. Enroll today and arm yourself with a tool that will surely become a favorite in your leadership arsenal.

## Speakers

### [Linda Stauffenberg](https://www.wearedevelopers.com/@linda-stauffenberg)

Co-Founder, Experience One AG
### [Markus Stauffenberg](https://www.wearedevelopers.com/@markus-stauffenberg)

Changemaker Coach


## Related talks at this congress

- [The Power of Purpose: Unlocking Potential and Innovation](https://www.wearedevelopers.com/events/world-congress-2024/sessions/131-the-power-of-purpose) — Steffen Bosse, Sue Quackenbush, Ulrich Irnich
- [Entrepreneurial Mindset as the Key to Success](https://www.wearedevelopers.com/events/world-congress-2024/sessions/169-entrepreneurial) — Matthias Henze
- [(Re)vitalizing your engineering culture](https://www.wearedevelopers.com/events/world-congress-2024/sessions/301-re-vitalizing-your) — Daniel Schniepp
- [Develop.me! Carving Out Bold Careers](https://www.wearedevelopers.com/events/world-congress-2024/sessions/173-develop-me-carving) — Andreea Lungulescu