> Markdown version of [/jobs/ext/1204841-additional-position-information](https://www.wearedevelopers.com/jobs/ext/1204841-additional-position-information). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Additional Position Information - **Company:** University of Akron - **Location:** Akron, OH, United States - **Experience:** Expert - **Salary:** $110,000.0 - **Contract:** Permanent contract - **Skills:** Data Analysis, Performance Tuning, Web Platforms - **Published:** July 8, 2026 - **Apply:** https://www.indeed.com/viewjob?jk=990252de9b92987a ## About the Role Education: Bachelor's in Marketing, Communications, or related field; MBA or Master's preferred. Experience: Requires a minimum of 8 years of experience, in brand management, marketing or agency leadership, prefers 10 years. Proven experience managing creative and cross-functional teams. Deep knowledge of digital platforms, social media strategies, content marketing, and analytics. Comfortable using data and KPIs to guide decisions and performance optimization. Strong storytelling and presentation skills, with the ability to influence at all organizational levels. ## Description The Brand Director is a senior strategic leader responsible for shaping and executing a brand's identity and presence across all prospective student touchpoints. This role leads cross-functional teams to deliver integrated marketing initiatives that build brand equity that drive business impact., * Brand Strategy & Positioning Develop and implement comprehensive brand strategies to elevate awareness, consideration, and conversion that align with organizational goals. * Cross-Channel Campaign Leadership Own ideation and execution of campaigns across all marketing channels; digital, social, paid media, and experiential channels. * Creative & Content Oversight Lead the creative direction-ensuring all content adheres to brand tone, visual identity, and messaging standards. * Performance-Driven Optimization Monitor campaign performance using key KPIs; iterate and optimize strategy based on data-driven insights. * Team Leadership & Stakeholder Engagement Manage brand team members; collaborate with internal partners across the university to align brand efforts with organizational priorities. ## Related Videos - [Project Fugu: Extending the web](https://www.wearedevelopers.com/videos/832-project-fugu-extending-the-web) - [Practical performance tuning for Serverless Java on AWS](https://www.wearedevelopers.com/videos/2075-practical-performance-tuning-for-serverless-java-on-aws) - [Data Science in Retail](https://www.wearedevelopers.com/videos/586-data-science-in-retail) - [Employee Advocacy: The Secret Weapon of Employer Branding](https://www.wearedevelopers.com/videos/1304-employee-advocacy-the-secret-weapon-of-employer-branding) - [Keith Cirkle of GitHub on React Fatigue](https://www.wearedevelopers.com/videos/1265-keith-cirkle-of-github-on-react-fatigue) - [Winning talents through play - Corporate Gaming with AKEYI](https://www.wearedevelopers.com/videos/1062-winning-talents-through-play-corporate-gaming-with-akeyi) ## Related Articles - [Data Analyst Salary Austria](https://www.wearedevelopers.com/magazine/275-data-analyst-salary-austria) - [What Are The Top Skills Required For Azure Developers?](https://www.wearedevelopers.com/magazine/77-what-are-the-top-skills-required-for-azure-developers) - [Software Developer Salary in Austria [2023]](https://www.wearedevelopers.com/magazine/213-software-developer-salary-in-austria-2023) - [Best Companies to Work For in Austria: Top 25 Companies in 2023 ](https://www.wearedevelopers.com/magazine/192-best-companies-to-work-for-in-austria-top-25-companies-in-2023) - [The Most Popular IT Jobs on the Market](https://www.wearedevelopers.com/magazine/376-the-most-popular-it-jobs-on-the-market) - [Data Analyst Salary Germany](https://www.wearedevelopers.com/magazine/277-data-analyst-salary-germany)