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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # DIRECTOR OF WEB STRATEGY #00097861 - **Company:** Missouri University Of Science And Technology - **Location:** Rolla, MO, United States - **Experience:** Expert - **Salary:** $81,744.0 - $110,000.0 - **Contract:** Permanent contract - **Skills:** Data Analysis, Information Systems, Data Governance, Web Development, Systems Integration, User-Centered Design, Web Analytics, Web Strategies, Information Technology, Tools for Reporting, Web Architecture - **Published:** July 8, 2026 - **Apply:** https://jobs.localjobnetwork.com/apply/add/87656245/1 ## About the Role A Bachelor's degree or an equivalent combination of education and experience and at least 6 years of experience from which comparable knowledge and skills can be acquired is necessary Preferred Qualifications * Bachelor's degree in digital media, computer science, information systems, or a related field * Prior experience in higher education ## Description The Director of Web Strategy is a strategic, hands-on leader responsible for the vision, architecture, performance, and continuous evolution of Missouri S&T's web ecosystem. This role bridges strategy and delivery, connecting institutional priorities, audience needs, technology, accessibility, and content strategy to create high-performing, user-centered digital experiences that drive awareness, engagement, and conversion., Web Strategy & Governance * Lead the strategic vision for Missouri S&T's web ecosystem, ensuring alignment with institutional goals, brand strategy, and audience needs * Establish and enforce governance models, standards, and best practices across web architecture, design systems, content structure, accessibility, and performance * Balance central oversight with distributed publishing needs - enabling consistency while empowering campus partners to serve their audiences effectively Web Architecture, Development & Execution * Provide both strategic leadership and direct hands-on contribution to web development, architecture decisions, and complex implementations * Oversee the development, maintenance, and optimization of Missouri S&T's primary websites, templates, and supporting platforms * Evaluate and guide adoption of CMS platforms, integrations, hosting environments, and third-party tools - making principled decisions that serve long-term institutional needs User Experience & Audience-Centered Design * Champion user-centered design and information architecture grounded in research, analytics, and usability testing * Translate audience needs and behaviors into intuitive navigation, clear pathways, and meaningful digital journeys * Partner closely with Brand Marketing, Creative Services, and Enrollment teams to align UX, messaging, and conversion goals across the web presence Leadership & Team Development * Lead, mentor, and develop web developers, UX professionals, and digital specialists - setting clear direction while actively supporting day-to-day execution * Build internal capacity by modeling best practices, providing technical leadership, and cultivating a culture of continuous improvement * Establish clear priorities, workflows, and delivery expectations that support sustainable, high-quality work at scale Collaboration & Integration * Collaborate with Brand Marketing, Communications, Creative Services, Enrollment, Advancement, IT, and academic partners to align web strategy with broader marketing and engagement efforts * Serve as a strategic advisor and technical partner, helping campus units translate their needs into effective, on-brand web solutions * Coordinate with IT and security teams to ensure compliance with institutional standards, data governance policies, and regulatory requirements Analytics, Performance & Optimization * Oversee web analytics, dashboards, and reporting frameworks that assess performance against institutional goals * Use data to drive ongoing optimization of site structure, content placement, accessibility, and technical performance * Ensure insights lead to action- not just documentation ## Related Videos - [Data Science in Retail](https://www.wearedevelopers.com/videos/586-data-science-in-retail) - [Scrape, Train, Predict: The Lifecycle of Data for AI Applications](https://www.wearedevelopers.com/videos/1652-scrape-train-predict-the-lifecycle-of-data-for-ai-applications) - [Progressive Web Apps - The next big thing](https://www.wearedevelopers.com/videos/45-progressive-web-apps-the-next-big-thing) - [Hacking Your Vacation: Using Data for Fun](https://www.wearedevelopers.com/videos/585-hacking-your-vacation-using-data-for-fun) - [Data Science on Software Data](https://www.wearedevelopers.com/videos/162-data-science-on-software-data) - [Integrate your Cognitive Assistant with 3rd-party DBs and software](https://www.wearedevelopers.com/videos/249-integrate-your-cognitive-assistant-with-3rd-party-dbs-and-software) ## Related Articles - [How Developers Can Focus on Maintaining Satisfaction With Accessibility](https://www.wearedevelopers.com/magazine/109-how-developers-can-focus-on-maintaining-satisfaction-with-accessibility) - [Role of Web Developer in SEO in 2022](https://www.wearedevelopers.com/magazine/97-role-of-web-developer-in-seo-in-2022) - [Best Coding Boot Camps in Germany](https://www.wearedevelopers.com/magazine/237-best-coding-boot-camps-in-germany) - [What is a web developer?](https://www.wearedevelopers.com/magazine/18-what-is-a-web-developer) - [Résumé-Driven Development: How IT trends affect the job market for software developers](https://www.wearedevelopers.com/magazine/59-resume-driven-development-how-it-trends-affect-the-job-market-for-software-developers) - [The Most Popular IT Jobs on the Market](https://www.wearedevelopers.com/magazine/376-the-most-popular-it-jobs-on-the-market)