> Markdown version of [/jobs/ext/1238155-paid-search-social-media-specialist](https://www.wearedevelopers.com/jobs/ext/1238155-paid-search-social-media-specialist). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Paid Search & Social Media Specialist - **Company:** The Summit - **Location:** Fort Lauderdale, FL, United States - **Experience:** Experienced - **Salary:** $65,000.0 - $75,000.0 - **Contract:** Permanent contract - **Skills:** Application Programming Interfaces (APIs), Google AdWords, Bing Ads, Google Analytics, BIG-IP Global Traffic Manager (GTM), Google Data Studio, Facebook Ads Api - **Published:** July 11, 2026 - **Apply:** https://www.indeed.com/viewjob?jk=e26039ef4ea061fc ## About the Role * 5+ Years of experience with Google ADs, Bing ADs, Facebook ADs * 3+ Years of advertising agency experience * Google Analytics Certification * Google ADs Certification * Proficient in GTM, GA4, Google Data Studio, and implementing pixels * Self-starter mentality; you don't wait to be told to optimize * Clear communicator who can translate data into clear insights and actionable recommendations * Deep understanding of attribution, tracking, and measurement (GA4, pixels, conversion APIs, etc.) ## Description * Plan, build, and optimize campaigns across Meta ADs, Google ADs (Search, Shopping, Performance Max), TikTok ADs, and LinkedIn ADs * Manage six-figure monthly AD spend across multiple brands and platforms * Own performance metrics including but not limited to ROAS, CPL & contribution margin * Develop and test audience strategies, creative concepts, and landing page variations with the assistance of team members * Build and maintain reporting dashboards; deliver actionable insights to leadership * Collaborate with creative team on AD assets, messaging, and promotional campaigns * Stay current on platform changes, betas, and best practices * Identify new channels and growth opportunities * Build and manage full-funnel paid strategies (prospecting, retargeting, retention) aligned to client goals * Improve campaign quality, account stability, and long-term performance * Solve for Meta learning phase instability * Build the operational backbone our internal teams run on: * - Campaign launch and account audit SOPs * - Scaling procedures and quality control systems * - Spam lead handling and CRM / offline conversion workflows * - Landing page optimization standards * - Retargeting structures and performance review frameworks Skills Full-funnel campaign planning * ROAS, CAC & CPL optimization * Incrementality testing * Creative strategy & testing frameworks * Landing page optimization * Competitive analysis * New channel evaluation & expansion Work Environment * Fast-paced, results-driven - We're a rapidly growing full-service advertising agency. You'll move quickly, test often, and own outcomes. * Collaborative team - Work directly with leadership, creative, and development teams. Ideas get heard; good ones get implemented. * Multi-brand exposure - Manage campaigns across multiple industries with different audiences, products, and strategies. No two days are the same. * Real budget, real impact - Six-figure monthly spend means your decisions matter. Wins are visible, and growth is measurable. * Creative in-office environment - Our Fort Lauderdale headquarters is an open concept, which promotes a collaborative, communicative and creative work environment. * Learning culture - Platforms change constantly. We invest in staying current and encourage experimentation. Pay: $65,000.00 - $75,000.00 per year ## Related Videos - [Employee Advocacy: The Secret Weapon of Employer Branding](https://www.wearedevelopers.com/videos/1304-employee-advocacy-the-secret-weapon-of-employer-branding) - [Personal Branding & Job Search - The Most Practical Approach You'll Ever Find](https://www.wearedevelopers.com/videos/576-personal-branding-job-search-the-most-practical-approach-you-ll-ever-find) - [Deployed ML models need your feedback too](https://www.wearedevelopers.com/videos/161-deployed-ml-models-need-your-feedback-too) - [Create a Programmatic SEO Project Using Next.js and Static Site Generation](https://www.wearedevelopers.com/videos/449-create-a-programmatic-seo-project-using-next-js-and-static-site-generation) - [AI Search Insights from OtterlyAI: What We Tested, What Failed, and What Actually Works](https://www.wearedevelopers.com/videos/100133-ai-search-insights-from-otterlyai-what-we-tested-what-failed-and-what-actually-works) - [Data Science in Retail](https://www.wearedevelopers.com/videos/586-data-science-in-retail) ## Related Articles - [15 Best Opera Extensions for Developers in 2023](https://www.wearedevelopers.com/magazine/206-15-best-opera-extensions-for-developers-in-2023) - [The Best Job Search Websites of 2025](https://www.wearedevelopers.com/magazine/368-the-best-job-search-websites-of-2025) - [Role of Web Developer in SEO in 2022](https://www.wearedevelopers.com/magazine/97-role-of-web-developer-in-seo-in-2022) - [SEO in an AI world - Google vs. ChatGPT and survival tips for content creators](https://www.wearedevelopers.com/magazine/534-seo-in-an-ai-world-google-vs-chatgpt-and-survival-tips-for-content-creators) - [Frontend Developer Salary in South Africa](https://www.wearedevelopers.com/magazine/234-frontend-developer-salary-in-south-africa) - [13 Google Search Tips For Developers to Search Like a Pro](https://www.wearedevelopers.com/magazine/168-13-google-search-tips-for-developers-to-search-like-a-pro)