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# Social Media Specialist

- **Company:** IKEA B.V.
- **Location:** AMSTERDAM ZUIDOOST, Netherlands
- **Experience:** Experienced
- **Contract:** Permanent contract
- **Skills:** Performance Tuning, Performance Monitor
- **Published:** July 12, 2026
- **Apply:** https://www.jobbird.com/nl/vacature/25429290-social-media-specialist

## About the Role

* 3-5 years of experience in Social Media Account Management
 * Experience in content creation and social media management
 * Experience working with agencies and managing campaigns . Agency background preferred.
 * Basic experience with analytics and performance reporting
 * An interest and passion for social media and the opportunities it presents for reaching & interacting with audiences in new ways, and an interest in staying up to date on the latest developments and best practices.
 * Motivated to live and share our IKEA culture and values.
 * Degree in Marketing, Communications, or related field

## Description

As a social media specialist, you'd be responsible for creating engagement and growing the number of followers of these platforms, helping IKEA connect and interact with more of the many people.

 * Plan, create, and publish social media content aligned with IKEA tone of voice, brand identity, and local relevance
 * Ensure consistency of messaging across all social media platforms
 * Adapt global content to local market needs while maintaining brand standards
 * Manage and coordinate with external agencies for content creation, publishing, and performance optimization
 * Monitor and analyze social media performance, engagement, and KPIs to drive continuous improvement
 * Identify trends, customer behaviors, and competitor activity to enhance content strategy
 * Lead campaign execution across digital channels in alignment with multichannel strategy
 * Collaborate with internal stakeholders (Marketing SO, commercial, PR, web, food, customer experience) to ensure a 360 integrated communication
 * Act as a member of the Marketing team and proactively contribute to the marketing plan.
 * Drive an open and collaborative working environment, reflecting IKEA values and culture


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