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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Social Media Specialist - **Company:** JANICKI, RICHARD - **Location:** Sedro-Woolley, WA, United States - **Experience:** Experienced - **Salary:** $83,000.0 - $95,000.0 - **Contract:** Permanent contract - **Skills:** Adobe Premiere Pro, Final Cut Pro, Google Analytics, Video Editing, Facebook Ads Manager, Hootsuite, Tools for Reporting - **Published:** July 24, 2026 - **Apply:** https://www.indeed.com/viewjob?jk=17517b973c613e2b ## About the Role * Ability to work flexible hours to support content timing, campaign launches, and occasional evening or weekend events * Demonstrate the ability to work individually and collaboratively with cross-functional teams * Manage multiple tasks and deadlines effectively while maintaining punctual and regular attendance * Perform other duties as assigned, * Bachelor's degree in Marketing, Communications, or related field required * 2+ years of experience managing social media accounts for a brand or organization * Hands-on experience planning, launching, and optimizing paid social advertising campaigns (Meta Ads Manager, LinkedIn Campaign Manager, or similar platforms) * Demonstrated ability to translate campaign data into actionable insights and improved performance * Strong portfolio of organic and paid social content showcasing creativity and brand voice * Proficiency with social media management and scheduling tools (e.g., Hootsuite, Sprout Social, Later) * Working knowledge of analytics tools (Meta Business Suite, Google Analytics, native platform insights) * Excellent writing, editing, and visual storytelling skills * Proficiency with a DSLR or mirrorless camera and video editing software (Adobe Premiere Pro, DaVinci Resolve, Final Cut Pro, or similar) * A fun, authentic, and engaging personality with the creativity to bring Janicki's brand to life online * Comfortable working in a fast-paced environment with shifting priorities and tight deadlines * Experience in manufacturing, aerospace, defense, or technical industries preferred * Minimum requirement for all positions is a high school diploma or GED * Must have effective verbal and written communication skills in the English language * Due to our ITAR and EAR regulations, applicants must be a US Citizen or of Legal Permanent Resident Status as defined by 8 U.S.C. 1324b (a) (3) ## Description The Social Media Specialist is responsible for developing, creating, and executing engaging social media content and paid advertising campaigns that build brand awareness, support recruiting, and connect with audiences across platforms. This role brings a creative, authentic voice to Janicki's online presence while using data-driven paid social strategies to grow reach and engagement. The ideal candidate combines a fun, engaging personality with hands-on expertise in paid social advertising to help tell Janicki's story to current and future employees, customers, and the broader aerospace and manufacturing community. This role also supports broader content production and marketing initiatives across the department., The following essential job functions are performed as the Social Media Specialist: * Develop, create, and publish engaging content across social media platforms (LinkedIn, Instagram, Facebook, X, TikTok, YouTube) * Plan, launch, and manage paid social advertising campaigns to support recruiting, brand awareness, and employer branding goals * Shoot and edit photo and video content, including short-form video for social channels, using camera equipment (not phone-only), and coordinate additional photography and videography support at company events, facilities, and employee spotlights when needed to build a library of authentic content * Manage paid social media budgets and optimize campaigns based on performance data, audience targeting, and return on ad spend * Maintain and grow a consistent, on-brand voice and visual identity across all social channels * Monitor social channels daily and engage with followers, candidates, and community members in a timely and authentic manner * Partner with Marketing, Communications, and Talent Acquisition teams to align social content with recruiting campaigns, product milestones, and company news * Track and report on social media and paid advertising performance metrics, translating data into actionable recommendations * Stay current on platform algorithm changes, paid advertising tools, and emerging social media trends * Ability to step in and support other marketing initiatives as needed, beyond core social media responsibilities, including employer branding and recruitment initiatives * Ensure all social media content complies with ITAR, export control, and company communications guidelines * Monitor and help manage online reputation, including responding to comments and escalating issues as needed ## Related Videos - [AI vs Recruiters and Applicants, Turmoil in the Games Industry, What to Put on a CV](https://www.wearedevelopers.com/videos/1363-ai-vs-recruiters-and-applicants-turmoil-in-the-games-industry-what-to-put-on-a-cv) - [Personal Branding & Job Search - The Most Practical Approach You'll Ever Find](https://www.wearedevelopers.com/videos/576-personal-branding-job-search-the-most-practical-approach-you-ll-ever-find) - [WeAreDevelopers LIVE - Bitpanda’s AI First Approach](https://www.wearedevelopers.com/videos/1841-wearedevelopers-live-bitpanda-s-ai-first-approach) - [Personal Branding for Top HR Professionals](https://www.wearedevelopers.com/videos/1471-personal-branding-for-top-hr-professionals) - [WeAreDevelopers LIVE - Accessibility isn't magic, Longevity, Devrel in times of AI and more](https://www.wearedevelopers.com/videos/1730-wearedevelopers-live-accessibility-isn-t-magic-longevity-devrel-in-times-of-ai-and-more) - [Employee Advocacy: The Secret Weapon of Employer Branding](https://www.wearedevelopers.com/videos/1304-employee-advocacy-the-secret-weapon-of-employer-branding) ## Related Articles - [Dev Digest 121 - AI goes offline](https://www.wearedevelopers.com/magazine/456-dev-digest-121-ai-goes-offline) - [A call for Guest Writers for the WeAreDevelopers Magazine](https://www.wearedevelopers.com/magazine/648-a-call-for-guest-writers-for-the-wearedevelopers-magazine) - [Starter Kit For Job Applications For Developers](https://www.wearedevelopers.com/magazine/7-starter-kit-for-job-applications-for-developers) - [Dev Digest 129 - Now that's what I call private data!](https://www.wearedevelopers.com/magazine/468-dev-digest-129-now-that-s-what-i-call-private-data) - [The Best Job Search Websites of 2025](https://www.wearedevelopers.com/magazine/368-the-best-job-search-websites-of-2025) - [Is Software Engineering Over-Saturated?](https://www.wearedevelopers.com/magazine/418-is-software-engineering-over-saturated)