> Markdown version of [/jobs/ext/1495194-social-media-community-engagement-specialist](https://www.wearedevelopers.com/jobs/ext/1495194-social-media-community-engagement-specialist). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Social Media Community Engagement Specialist... - **Company:** Rowan University - **Location:** Glassboro, NJ, United States - **Experience:** Experienced - **Salary:** $63,833.0 - $73,416.0 - **Contract:** Permanent contract - **Skills:** Final Cut Pro, Digital Content - **Published:** July 30, 2026 - **Apply:** https://www.juju.com/job/00000000gkk7l0 ## About the Role + Bachelor's degree in Marketing, Communications, Public Relations, Digital Media, or a related field. + Two years professional experience + Proven experience creating and strategizing content for social media (portfolio or examples required). + Collaborative mindset, with the ability to work closely with students and cross-departmental teams. + Experience with Sprout Social. + Public affairs/public relations experience, with crisis communication experience a plus. + Strong understanding of social media platforms and their algorithms, particularly TikTok, Instagram, and YouTube. + Ability to work independently and as part of a team in a fast-paced environment. + Strong attention to detail, creativity, and organizational skills. + Skillful in creative problem solving and resolving conflict + Flexibility to work evenings or weekends for event coverage, as needed. Preferred Qualifications: + Experience working in higher education or with Gen Z audiences. + Exceptional storytelling, photography, videography, and editing skills. + Proficiency in mobile content creation and editing tools such as CapCut, InShot, and similar apps. + Familiarity with cameras and production equipment is a plus. ## Description The selected candidate will work within a collaborative environment, reporting directly to and receiving day-to-day guidance from the Associate Director of Social Media. The candidate will also work alongside a team of digital content creators and Marketing & Communication staff, reporting to Rowan University's Associate Vice Chancellor. This position requires a creative social media professional with ability to identify reputational risk posed by social media exposure and expertise in mitigation, with all efforts focused on protecting Rowan University and best positioning the organization's brand promise. The candidate will also demonstrate expertise in content development, as well as the ability to leverage technology and data to engage constituents through strategic, forward-thinking approaches. In addition, this role requires superior written and verbal communication skills, as the Social Media Community Management Specialist will collaborate with members of the Division of Marketing & Communication and other key communicators across the University. Responsibilities include but are not limited to: Monitoring, engaging and interacting with the University's social media communities on a daily basis and serving as an extension of the campus experience as it relates to customer service. Creating content for a 365-day social media content calendar for message propagation across all Rowan University social media platforms, as well as developing new messages in real-time based on current events, while adhering to the University's voice and standards of image/message consistency. Recruiting and supervising a team of social media student workers by training them in using our community management software and adhering to the University's voice. Assisting in communication support by collaborating with campus partners consistently regarding breaking news, crisis communication and other announcements while identifying and escalating potential reputational risks to Marketing & Communication leadership. Researching and implementing the latest industry social media best practices, and defining new and creative approaches to communicating via social media outlets. Supporting the Associate Director of Social Media in the reinforcement of a social media policy and social media graphic standards. Support content creation at major University events and brand activations on an as needed basis. ## Related Videos - [How I use public learning to kickstart my career - From marketing to full-stack in a 100 days](https://www.wearedevelopers.com/videos/579-how-i-use-public-learning-to-kickstart-my-career-from-marketing-to-full-stack-in-a-100-days) - [The Digital Wellness Seminar: How NOT to Get Manipulated through Online Content](https://www.wearedevelopers.com/videos/1920-the-digital-wellness-seminar-how-not-to-get-manipulated-through-online-content) - [Personal Branding for Top HR Professionals](https://www.wearedevelopers.com/videos/1471-personal-branding-for-top-hr-professionals) - [Fireside Chat with Cloudflare's Chief Strategy Officer, Stephanie Cohen (with Mike Butcher MBE)](https://www.wearedevelopers.com/videos/1366-fireside-chat-with-cloudflare-s-chief-strategy-officer-stephanie-cohen-with-mike-butcher-mbe) - [Own Your Narrative: Why Personal Branding Isn’t Optional](https://www.wearedevelopers.com/videos/1297-own-your-narrative-why-personal-branding-isn-t-optional) - [From Cultural Heritage to Partying in the MetaVerse](https://www.wearedevelopers.com/videos/399-from-cultural-heritage-to-partying-in-the-metaverse) ## Related Articles - [What Developers Really Need to Create Great Code Demos](https://www.wearedevelopers.com/magazine/658-what-developers-really-need-to-create-great-code-demos) - [Best Coding Boot Camps in Germany](https://www.wearedevelopers.com/magazine/237-best-coding-boot-camps-in-germany) - [The Rise of Disinformation on the Web](https://www.wearedevelopers.com/magazine/539-the-rise-of-disinformation-on-the-web) - [Where to Find Entry-Level Software Engineering Jobs](https://www.wearedevelopers.com/magazine/397-where-to-find-entry-level-software-engineering-jobs) - [A call for Guest Writers for the WeAreDevelopers Magazine](https://www.wearedevelopers.com/magazine/648-a-call-for-guest-writers-for-the-wearedevelopers-magazine) - [The importance of technology in modern democracy](https://www.wearedevelopers.com/magazine/496-the-importance-of-technology-in-modern-democracy)