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# Adobe Marketo Sr Developer

- **Company:** Capgemini
- **Location:** Atlanta, GA, United States
- **Experience:** Expert
- **Salary:** $67,733.0 - $108,811.0
- **Contract:** Permanent contract
- **Skills:** A/B Testing, Adobe Experience Manager, Application Programming Interfaces (APIs), Data Analysis, Data Governance, Automation of Marketing, Salesforce.Com, Adobe, Marketo, Api Management
- **Published:** July 30, 2026
- **Apply:** https://www.indeed.com/viewjob?jk=c41373c4ea572a03

## About the Role

* 9+ years in marketing automation, with at least 3+ years in Marketo architecture and leadership roles.
 * Expertise in Marketo configuration, API integrations, and CRM systems.
 * Strong understanding of lead lifecycle, scoring, and nurturing.
 * Proficiency in data governance and marketing analytics.
Certifications:

 * Marketo Certified Solutions Architect or Expert preferred.
Preferred Skills

 * Experience with Adobe Experience Manager (AEM) and Salesforce CRM.
 * Knowledge of HTML/CSS for email and landing page customization.
 * Strong communication and stakeholder management skills.

## Description

* Solution Architecture & Strategy
 * Design and implement scalable Marketo architecture aligned with business goals.
 * Develop integration strategies with CRM (Salesforce/Dynamics), CMS (AEM), and other Martech platforms.
 * Establish data governance, lead scoring, and revenue cycle models.
 * Campaign Management & Execution
 * Build and manage campaigns, workflows, landing pages, and forms in Marketo.
 * Oversee A/B testing, segmentation, and personalization strategies.
 * Ensure compliance with email deliverability and data privacy standards.
 * Technical Leadership & Optimization
 * Customize Marketo using APIs, custom objects, and advanced configurations.
 * Conduct audits and performance reviews to optimize system efficiency.
 * Provide technical guidance and best practices to marketing and sales teams.
 * Reporting & Analytics
 * Develop dashboards and reporting frameworks for campaign performance.
 * Analyze data to improve lead nurturing and conversion strategies.


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