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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Business Intelligence Lead - **Company:** WPP Media - **Location:** London, UK - **Experience:** Expert - **Contract:** Permanent contract - **Skills:** Data Analysis, Business Intelligence Development, Data Cleansing, Information Engineering, Data Infrastructure, Extract Transform Load (ETL), Data Systems, Data Visualization, Data Warehousing, Tableau (Software), Media Technology, Data Management, Looker Analytics, Custom Reports - **Published:** July 8, 2026 - **Apply:** https://uk.indeed.com/viewjob?jk=416093a15da18d4a ## About the Role * Proven experience as a business intelligence or reporting specialists, preferably at a media agency or related company (e.g. publisher, ad tech, client marketing org) * Experience designing and developing intuitive data visualizations with business intelligence software (e.g. Tableau, Looker, Datastudio) that empower end users * Strong knowledge of using data infrastructure and cloud data management technologies, as well as data prep and ETL processes, to deliver robust data infrastructure * Experience with digital marketing platforms and the data they generate, in particular Google Marketing Platform, Facebook, Twitter etc. * Experience helping set clear strategy, designing technical solutions, proactively managing feature roadmaps, and organizing technical resources to deliver it * Excellent and adaptable written and verbal communications style, in particular being able to translate non-technical use cases into technical requirements * Strong influencing skills, able to represent and defend your data solutions with senior clients * An ability to collaborate in cross-functional teams, and directly influence others to drive adoption of solutions and overcome upstream barriers to implementation * Experience leading, nurturing and coaching high-performing technical resources * A passion for data excellence and integrity, and a commitment to supporting others and providing better solutions to support it. ## Description As the BI Lead for Data Management, you'll be asked to take accountability for data and reporting solutions we develop and maintain for clients in one of our most important markets. In this high-profile and important role, you will lead teams of BI developers and engineers collecting, modeling, and visualizing data in support of dashboards, custom reports, and analytic projects. In 2026, you will play a key role in the transition of UK clients onto WPP's Measure platform from legacy platforms (custom developed data warehouses, Datorama, manual reporting). You will serve as the face of reporting technology and technical work in new business pitches, among agency leadership, and in client-facing meetings. To do all of this, you must successfully and closely partner with: * MM&D teams who write reports and ensure data hygiene * Analytics teams who are customers of datasets * Activation teams deploying client budgets on media platforms and making data * Product teams developing features and integrating workflows across WPP's Open Media OS * Global Business Intelligence teams who will centrally collect and model data for global clients operating in the UK, * Be accountable for the build of custom implementations of the Measure data platform, the coordination across organizations ensuring complete access to data, the leadership of your technical team, and the integration of WPP's technology into this client's technical and marketing operations. * Own reporting and data provisioning solutions for UK clients, taking direct accountability for the quality of the team's solutions, representing them to stakeholders, and working with leadership to drive successful adoption * Ensure a firsthand understanding of media and analytics team needs, and lead the translation of them into clear and structured requirements * Work with clients and media agency stakeholders to establish consensus on the prioritization of requirements for development, using your knowledge of requirements and the technical solution to steer the conversation * Lead the design of technical solutions which supplement existing tools to meet requirements, including the scoping and estimation of work to develop * Provide strategic coordination and project management across disciplines - from requirements gathering, to deployment, to "business as usual" * Hire, train and mentor a team of data engineering / modeling / visualization specialists, ensuring they have the environment to deliver their best work * Provide hands-on leadership, leaning in to support the team with technical direction when needed, and driving continual improvement in the way we ingest, store, transform and visualize data * Be the voice of the client within agency and WPP Media technology steering groups, directly influencing the ongoing development of supporting data & technology infrastructure * Provide support and training to users of reporting solutions, with the aim of empowering them to be more self-sufficient in overcoming these issues. ## Related Videos - [Data Science in Retail](https://www.wearedevelopers.com/videos/586-data-science-in-retail) - [From Messy Queries to Scalable Systems - How Data Engineering actually works](https://www.wearedevelopers.com/videos/100203-from-messy-queries-to-scalable-systems-how-data-engineering-actually-works) - [RPA in the Public Sector](https://www.wearedevelopers.com/videos/86-rpa-in-the-public-sector) - [From Global Capability Centers to AI-Powered Command Centers](https://www.wearedevelopers.com/videos/100096-from-global-capability-centers-to-ai-powered-command-centers) - [Modern Data Architectures need Software Engineering](https://www.wearedevelopers.com/videos/1030-modern-data-architectures-need-software-engineering) - [Data Science on Software Data](https://www.wearedevelopers.com/videos/162-data-science-on-software-data) ## Related Articles - [Data Analyst Salary in the UK](https://www.wearedevelopers.com/magazine/278-data-analyst-salary-in-the-uk) - [Best Companies to work for in London: Top 25 Companies in 2023](https://www.wearedevelopers.com/magazine/187-best-companies-to-work-for-in-london-top-25-companies-in-2023) - [Coffee with Developers - Maria Apazoglou - Making AI understandable for all in production](https://www.wearedevelopers.com/magazine/475-coffee-with-developers-maria-apazoglou-making-ai-understandable-for-all-in-production) - [Making Data Warehouses Fast: A Developer’s Story](https://www.wearedevelopers.com/magazine/107-making-data-warehouses-fast-a-developer-s-story) - [UK Business Culture and Etiquette](https://www.wearedevelopers.com/magazine/326-uk-business-culture-and-etiquette) - [Data Engineer Salary UK](https://www.wearedevelopers.com/magazine/253-data-engineer-salary-uk)