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# Crm Specialist

- **Company:** Talanto
- **Location:** Madrid, Spain
- **Contract:** Permanent contract
- **Skills:** HTML, A/B Testing, Customer Data Management, Push Technology, Data Analytics, Sendgrid, Mailchimp
- **Published:** July 21, 2026
- **Apply:** https://www.buscojobs.com.es/crm-specialist-en-madrid-ID-364945364

## About the Role

Refine communications and develop retention strategies to deliver an outstanding customer experience.Support the CRM Manager in defining customer lifecycle and contact strategies.Define key client segments for improved targeting and CRM program effectiveness.Own weekly/monthly reporting and conduct deep dives for campaign success metrics.Qualifications Minimum 3+ years experience in Digital Marketing and CRM within mobile and web environments.Experience with Salesforce Marketing Cloud and other ESPs (e.G., Mailchimp, Sendgrid).
Proficient in HTML and possess good copywriting skills.Ability to develop and optimize CRM flows to drive revenue.Experience leveraging consumer behavioral, lifestyle, transactional, and demographic data.Commercially savvy, analytical, data-driven, and experienced in A/B testing and dynamic templates.English: Fluent communication required (C1) .
Work from Madrid, Spain required for office presence .
Benefits Opportunity to have a real impact in a high-growth global category leader.40% discount on all Fever events and experiences.Flexible schedule and home office friendly.Health insurance and flexible remuneration through Cobee (100% tax exemption).
English and Spanish lessons.Gympass Membership.Free food, drink, and fruit at the office.

## Description

CRM Specialist (Digital Marketing): Managing and executing end-to-end CRM strategies and communication plans using various marketing channels with an accent on customer data activation, retention strategies, and performance analysis.Focus on refining multi-channel communications, defining customer lifecycles, and ensuring insight-driven, measurable campaigns.Location: Hybrid (Madrid, Spain)Company Fever is the world's leading tech platform for culture and live entertainment, inspiring over 300 million people monthly across +40 countries to discover unforgettable experiences.Responsibilities Manage customer data activation to develop and execute end-to-end CRM strategies.Design and implement multi-channel communication plans (email, push notifications, in-app messages).Refine communications and develop retention strategies to deliver an outstanding customer experience.Support the CRM Manager in defining customer lifecycle and contact strategies.Define key client segments for improved targeting and CRM program effectiveness.Own weekly/monthly reporting and conduct deep dives for campaign success metrics.Qualifications Minimum 3+ years experience in Digital Marketing and CRM within mobile and web environments.Experience with Salesforce Marketing Cloud and other ESPs (e.G., Mailchimp, Sendgrid).Proficient in HTML and possess good copywriting skills.Ability to develop and optimize CRM flows to drive revenue.Experience leveraging consumer behavioral, lifestyle, transactional, and demographic data.Commercially savvy, analytical, data-driven, and experienced in A/B testing and dynamic templates.English: Fluent communication required (C1) .Work from Madrid, Spain required for office presence .Benefits Opportunity to have a real impact in a high-growth global category leader.40% discount on all Fever events and experiences.Flexible schedule and home office friendly.Health insurance and flexible remuneration through Cobee (100% tax exemption).English and Spanish lessons.Gympass Membership.Free food, drink, and fruit at the office.#J-*****-Ljbffr


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