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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Market Development Lead - **Company:** The Campbell's Company - **Location:** Camden, NJ, United States - **Experience:** Expert - **Salary:** $67,000.0 - $100,600.0 - **Contract:** Permanent contract - **Skills:** Microsoft Excel, Microsoft Office, Microsoft PowerPoint - **Published:** August 6, 2026 - **Apply:** https://jobs.localjobnetwork.com/apply/add/87942493/1 ## About the Role * 3+ years of related sales or CPG experience, or 2+ years of relevant experience with a bachelor's degree. * Strong written and verbal communication, influencing, leadership, problem-solving, technical, and analytical skills. * Proficiency in Microsoft Excel and PowerPoint. * Ability to travel locally and overnight, relocate if required, and work flexible hours based on business and retailer needs. * Ability to stand, walk, sit, bend, lift up to 50 pounds occasionally, and drive regularly to stores, warehouses, and hubs in the market. It Would Be Great if You Have... (Nice to Have) * B.A. preferred. ## Description * Build collaborative relationships with IDPs to support customer service, sales growth, and local market success. * Recommend resources and technology, help resolve retailer disputes, and partner with internal teams to reduce route disruption and strengthen route health. * Lead route consults and individual or group meetings with IDPs to understand needs, support planning, and identify growth opportunities. Retail Development * Drive priority execution across the portfolio to deliver weekly, period, and quarterly sales plans and grow market share. * Identify market opportunities, share insights with IDPs, and set targets for distribution, merchandising, promotions, and key retailer events. * Support call coverage, coordinate inventory and logistics needs, evaluate competition and shopper trends, secure incremental placements and displays, and respond to retailer concerns within 24 hours. Business Fundamentals * Use data to identify retailer requirements, performance trends, and growth opportunities, and communicate them clearly to IDPs and internal partners. * Build trust with store management and retail partners, support new item launches, planogram compliance, store resets, inventories, and service issue resolution. * Recruit potential IDPs for open routes, visit key accounts to identify opportunities, and apply retailer-specific knowledge across channels. * Communicate professionally, manage priorities, solve problems, use technology and business insights effectively, and participate in training and special projects. * Demonstrate strong presentation, written, and verbal communication skills, along with proficiency in Microsoft Office and relevant internal sales systems. Who You Will Work With... Partner with the Business Development Manager, Zone Sales Manager, retailers, warehouse teams, and IDPs to identify business constraints, opportunities, and needs. ## Related Videos - [Hiring Technical Leaders: Promote from Within or Go External?](https://www.wearedevelopers.com/videos/100167-hiring-technical-leaders-promote-from-within-or-go-external) - [In-depth .NET Azure Functions: Isolated mode, performance and durable AI agents](https://www.wearedevelopers.com/videos/100207-in-depth-net-azure-functions-isolated-mode-performance-and-durable-ai-agents) - [Launching a marketplace on-time: A lesson in taking shortcuts using spreadsheets!](https://www.wearedevelopers.com/videos/477-launching-a-marketplace-on-time-a-lesson-in-taking-shortcuts-using-spreadsheets) - [From Syntax to Singularity: AI’s Impact on Developer Roles](https://www.wearedevelopers.com/videos/900-from-syntax-to-singularity-ai-s-impact-on-developer-roles) - [Empowering Retail Through Applied Machine Learning](https://www.wearedevelopers.com/videos/976-empowering-retail-through-applied-machine-learning) - [From Tables to Graphs in Minutes: Supercharging Kusto Graph Analytics with AI-Powered Development](https://www.wearedevelopers.com/videos/1543-from-tables-to-graphs-in-minutes-supercharging-kusto-graph-analytics-with-ai-powered-development) ## Related Articles - [Promotion Interview Questions: How to Answer and Get the Job](https://www.wearedevelopers.com/magazine/413-promotion-interview-questions-how-to-answer-and-get-the-job) - [How to Respond to the “Why Do You Deserve a Promotion?” Question](https://www.wearedevelopers.com/magazine/416-how-to-respond-to-the-why-do-you-deserve-a-promotion-question) - [What’s the Difference between a Junior, Mid, and Senior Developer?](https://www.wearedevelopers.com/magazine/238-what-s-the-difference-between-a-junior-mid-and-senior-developer) - [Why and How to Sponsor Developer Events](https://www.wearedevelopers.com/magazine/686-why-and-how-to-sponsor-developer-events) - [Best Companies to Work For in Berlin: Top 14 Companies in 2023 ](https://www.wearedevelopers.com/magazine/188-best-companies-to-work-for-in-berlin-top-14-companies-in-2023) - [Starter Kit For Job Applications For Developers](https://www.wearedevelopers.com/magazine/7-starter-kit-for-job-applications-for-developers)