> Markdown version of [/jobs/ext/2049566-it-sales-executive](https://www.wearedevelopers.com/jobs/ext/2049566-it-sales-executive). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # IT Sales Executive - **Company:** Softcat plc. - **Location:** London, UK (Remote available) - **Experience:** Starter - **Salary:** £32,904.0 - **Contract:** Permanent contract - **Skills:** IT Sales, Microsoft Software, Cisco, Vmware - **Published:** August 14, 2026 - **Apply:** https://www.adzuna.co.uk/jobs/details/5841921113 ## About the Role NEW, * Previous sales or customer facing experience would be an advantage but not essential * Passionate, fun and have the entrepreneurial flare to build your own client base from scratch * A resilient mindset enabling you to effectively handle objections on a daily basis * Self-Starter, Quick Learner and Highly organised * Keen to learn about new and emerging technologies * Clear and persuasive communicator * Ability to build rapport with potential new clients as well as strong relationships internally Work in a way that works for you ## Description As Sales Executive specialising in the IT service provider vertical you'll be targeted on securing new business as well as managing existing accounts across the UK, selling IT solutions on behalf of our partners (Microsoft, VMware, Cisco, Dell to name a few). The role is a balancing act, ensuring you provide top class customer service as well as achieving your financial objectives. As you become established in the role you'll inevitably spend less time on building new business and instead focus on really enhancing those existing relationships you've built, selling more products into less clients. It truly feels like running your own business, where you get to control how much you earn and how you want to develop. You will join our Softcat Sales Development Programme, which is designed to equip you with everything you need to become successful. The programme will accelerate your confidence in the role and support you on your journey to being an established Account Manager. As a Sales Executive, you will be responsible for: * Researching potential customers within your vertical to drive new and existing business * Delving into the UK Service provider market to become a true expert on the UK MSP market * New Business development; cold calling, email marketing * Achieving quarterly KPI's, call targets, GP (gross profit) targets * Booking, organising and hosting customer meetings and technology days * Account-management; project-based work, regular customer contact, managing timescales and understanding strategy * Understanding Service Provider license agreements and how we leverage vendor relationships to maximise profitability from these contracts ## Related Videos - [Why Great Developers Stay Poor](https://www.wearedevelopers.com/videos/100102-why-great-developers-stay-poor) - [ Your Code Is the Sales Team Now](https://www.wearedevelopers.com/videos/100327-your-code-is-the-sales-team-now) - [How Cisco embraced a DevOps culture within its network engineering team](https://www.wearedevelopers.com/videos/99-how-cisco-embraced-a-devops-culture-within-its-network-engineering-team) - [WebAssembly: The Next Frontier of Cloud Computing](https://www.wearedevelopers.com/videos/972-webassembly-the-next-frontier-of-cloud-computing) - [Personal Branding & Job Search - The Most Practical Approach You'll Ever Find](https://www.wearedevelopers.com/videos/576-personal-branding-job-search-the-most-practical-approach-you-ll-ever-find) - [Computer Vision from the Edge to the Cloud done easy](https://www.wearedevelopers.com/videos/263-computer-vision-from-the-edge-to-the-cloud-done-easy) ## Related Articles - [IT Salaries in UK](https://www.wearedevelopers.com/magazine/288-it-salaries-in-uk) - [Fully Remote Software Engineer Jobs](https://www.wearedevelopers.com/magazine/447-fully-remote-software-engineer-jobs) - [Best Companies to work for in London: Top 25 Companies in 2023](https://www.wearedevelopers.com/magazine/187-best-companies-to-work-for-in-london-top-25-companies-in-2023) - [7 Important Tips That Every Software Developer Should Know](https://www.wearedevelopers.com/magazine/101-7-important-tips-that-every-software-developer-should-know) - [UK Business Culture and Etiquette](https://www.wearedevelopers.com/magazine/326-uk-business-culture-and-etiquette) - [System change: restart as developer?](https://www.wearedevelopers.com/magazine/39-system-change-restart-as-developer)