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# Adoption Lead

- **Company:** Marks and Spencer plc (UK)
- **Location:** UK
- **Experience:** Expert
- **Salary:** £50,538.0
- **Contract:** Permanent contract
- **Skills:** Artificial Intelligence, Data Governance
- **Published:** August 22, 2026
- **Apply:** https://www.adzuna.co.uk/jobs/details/5852583586

## About the Role

* Experience driving AI, digital or technology adoption in a business or operational environment, with hands-on experience shaping and embedding use cases with business teams

 * Strong working knowledge of M365 Copilot and how AI is used in real workflows, and curious and hands-on with AI in your own work

 * Confident working directly with business stakeholders from operational colleagues through to senior leaders, with strong communication skills that make AI practical, relevant and outcome-focused

 * Change management experience embedding new behaviours and ways of working, comfortable in ambiguity and able to make progress without a fixed playbook

 * Familiarity with Copilot Studio, Agents or workflow automation tooling, awareness of AI Governance, Responsible AI and Fair Usage frameworks, experience building communities or champions networks, and retail or multi-site business experience (all desirable)
*

## Description

* Act as the embedded AI adoption partner for an M&S business unit, building trusted relationships with BU leadership and operational teams and becoming the go-to person for AI in the business

 * Support the adoption of AI use cases end-to-end, from spotting the opportunity through to embedding into real workflows, including agentic AI opportunities using Copilot Studio, Agents and workflow automation

 * Drive measurable value from AI, moving colleagues from awareness and access into confident, everyday use, and tracking adoption and value metrics for the business unit

 * Coach colleagues to become confident, effective users of AI through role-specific sessions, floor walks and drop-ins, and bring AI to life through engaging comms, success stories and a network of local champions

 * Feed business insight, pain points and use case demand back into the wider AI Accelerator to shape capability priorities, while making sure AI use stays within M&S's Fair Usage, Responsible AI and Data Governance frameworks


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