> Markdown version of [/jobs/ext/2188055-product-marketing-lead-engineering-simulation](https://www.wearedevelopers.com/jobs/ext/2188055-product-marketing-lead-engineering-simulation). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Product Marketing Lead - Engineering Simulation - **Company:** Datacor, Inc. - **Location:** United States (Remote available) - **Experience:** Expert - **Contract:** Permanent contract - **Skills:** Software Tools, Simulation Software - **Published:** August 22, 2026 - **Apply:** https://www.dice.com/job-detail/f5d47416-fba9-447f-af45-58659bf60bc3 ## About the Role The ideal candidate will combine product marketing experience with a degree in engineering, enabling them to translate complex technical concepts into compelling value propositions for engineers, plant operators, and decision-makers. The marketing team is a lean, high-output team and the right candidate is energized by both strategy and execution., * Bachelor's degree in Engineering (Chemical Engineering strongly preferred). * 5+ years of experience in product marketing, technical marketing, or a related role within engineering software, simulation, or process industries. * Comfortable moving fluidly between strategic and executional work, with a 'whatever needs to be done' approach to contributing on a small team. * Demonstrated ability to translate technical product capabilities into clear, customer-focused messaging. Must be able to translate complex engineering and product data and information into business value. * Strong analytical skills with experience conducting competitive and market analysis. * Excellent written, visual, and verbal communication skills; comfortable presenting complex information to technical and business audiences. * Proven ability to manage multiple projects with limited supervision, while meeting deadlines and delivering results. ## Description We are seeking a Product Marketing Manager to join our marketing team supporting Datacor's engineering software division. This person will have a strong engineering background to drive the positioning, messaging, and go-to-market strategies for our engineering simulation software products. This role bridges technical expertise with customer-focused storytelling to ensure our solutions are clearly differentiated in the market., Market Positioning & Messaging * Develop differentiated product positioning, messaging, and value propositions for our engineering simulation solutions in a variety of industries and applications. * Deeply understand and communicate how the Datacor software and applications enhance mechanical and chemical engineering process design and analysis. * Create technical and commercial content, including product briefs, blog posts, technical papers, case studies, competitive battlecards, and more. Go-to-Market Strategy * Lead go-to-market planning for new product launches and major releases, working cross-functionally with product management, sales, demand generation, and services teams. * Write, design and execute email campaigns (copy and visuals) for customers to promote product adoption and company information. * Partner with events and demand generation teams to execute prospective and customer marketing campaigns including webinars, conferences, trade shows, and email marketing. * Work with global channel partners and provide marketing assets that enable them to effectively promote and sell Datacor Engineering solutions. * Ability to capture technical use cases and customer use cases into commercial content. Customer & Market Insight * Conduct competitive and market analysis to identify opportunities, risks, and trends. * Gather customer feedback to inform product roadmaps and marketing strategy. * Develop buyer personas and map customer journeys to guide marketing programs. * Comfortable working with complex and technical customer audiences. Sales Enablement & External Engagement * Build and maintain a comprehensive library of sales enablement materials including presentations, product collateral, product demo videos, training guides, and more. * Develop and deliver (as needed) presentation decks for customer meetings, conferences, and sales engagements. * Represent the company by presenting at conferences, symposiums, and industry events to technical audiences. ## Related Videos - [The Billion Dollar Machine: First Time Right.](https://www.wearedevelopers.com/videos/393-the-billion-dollar-machine-first-time-right) - [Engineering/Manager Pendulum: Generating compound interest on your career](https://www.wearedevelopers.com/videos/100348-engineering-manager-pendulum-generating-compound-interest-on-your-career) - [ Secure Code Superstars: Empowering Developers and Surpassing Security Challenges Together](https://www.wearedevelopers.com/videos/422-secure-code-superstars-empowering-developers-and-surpassing-security-challenges-together) - [Strange New Worlds: shaping the future of the digital age](https://www.wearedevelopers.com/videos/677-strange-new-worlds-shaping-the-future-of-the-digital-age) - [Old tools, new tricks](https://www.wearedevelopers.com/videos/1916-old-tools-new-tricks) - [Selling Your Technical Vision | For Leaders and the Engineers Who Want to Become Them](https://www.wearedevelopers.com/videos/2058-selling-your-technical-vision-for-leaders-and-the-engineers-who-want-to-become-them) ## Related Articles - [Where To Find Software Engineering Jobs](https://www.wearedevelopers.com/magazine/396-where-to-find-software-engineering-jobs) - [What Jobs Can You Get with a Software Engineering Degree?](https://www.wearedevelopers.com/magazine/398-what-jobs-can-you-get-with-a-software-engineering-degree) - [Is Software Engineering Hard?](https://www.wearedevelopers.com/magazine/448-is-software-engineering-hard) - [Fully Remote Software Engineer Jobs](https://www.wearedevelopers.com/magazine/447-fully-remote-software-engineer-jobs) - [The 12 Best Jobs for Software Engineers](https://www.wearedevelopers.com/magazine/401-the-12-best-jobs-for-software-engineers) - [What is Software Engineering?](https://www.wearedevelopers.com/magazine/289-what-is-software-engineering)