> Markdown version of [/jobs/ext/221881-social-media-specialist](https://www.wearedevelopers.com/jobs/ext/221881-social-media-specialist). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Social Media Specialist - **Company:** Restaurant Inc. - **Location:** Rochester, NY, United States - **Experience:** Experienced - **Salary:** $47,840.0 - **Contract:** Permanent contract - **Skills:** Web Platforms, Wix, Tools for Reporting - **Published:** May 19, 2026 - **Apply:** https://www.indeed.com/viewjob?jk=a70d11e391d68b79 ## About the Role We are seeking a creative and detail-oriented Social Media Specialist to join our team. The ideal candidate will have a passion for digital marketing and a strong understanding of social media platforms. This role is essential in enhancing our brand presence online, engaging with our customers, and driving traffic to our website., * Proven experience in social media management or digital marketing. * Strong skills in photography and graphic design; proficiency in Canva and Wix is a plus. * Must be able to write clearly and with good logic, and ensure that content has correct punctuation and grammarExcellent proofreading skills with a keen eye for detail. * Familiarity with Hospitality Industry a plus. * Strong time management skills to effectively plan out your day * Knowledge of public relations principles and practices is advantageous. * Ability to work collaboratively within a team environment while also being self-motivated. * Excellent writing, editing, presentation and communication skills * Demonstrable social networking experience and social analytics tools knowledge * Positive attitude, detail and customer oriented with good multitasking and organizational ability * Excellent written and verbal communication skills in the English language * Preferable: BA in Communications, Marketing, Business, New Media or Public Relations * Must have at least 3 year experience If you are passionate about social media, have a knack for creativity, and are eager to contribute to a growing team, we encourage you to apply for this exciting opportunity., * Social media marketing: 3 years (Required) ## Description * Create, design and manage published daily content across various social media platforms including Facebook, Instagram and Company Websites for all locations * Develop engaging multimedia content such as graphics, videos, and photography that resonate with target customers. * Monitor social media channels for comments, and messages; respond promptly to inquiries * Utilize tools for scheduling daily posts * Collaborate with the managers and owners to ensure brand consistency across all digital platforms. * Conduct proofreading of all published content to maintain high-quality standards. * Stay updated on industry trends in digital marketing and public relations to inform strategy development. * Create consistent meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement and promoting social media campaigns * Staying up to date on best practices and emerging trends in social media * Taking photographs for all social media outlets * Suggesting recommendations to adjust the social media marketing strategy for optimal results * Create and sync calendars of holidays and events with social media * All company handouts (event packets, brochures, direct mailer designs, menus) * Create and sync calendars of holidays and events with social media * Monitor and evaluate company's social media presence on yelp, google, TripAdvisor, Facebook, Instagram, Pinterest etc. * All company handouts (event packets, brochures, direct mailer designs, menus) * Provide general office support such as answering calls, emails, and scheduling appointments * Make reservations using booking systems and ensure all details are accurate ## Related Videos - [Personal Branding for Top HR Professionals](https://www.wearedevelopers.com/videos/1471-personal-branding-for-top-hr-professionals) - [Project Fugu: Extending the web](https://www.wearedevelopers.com/videos/832-project-fugu-extending-the-web) - [Minimising the Carbon Footprint of Workloads](https://www.wearedevelopers.com/videos/1198-minimising-the-carbon-footprint-of-workloads) - [The impact of a personal brand on a Recruiter's career](https://www.wearedevelopers.com/videos/1053-the-impact-of-a-personal-brand-on-a-recruiter-s-career) - [Keith Cirkle of GitHub on React Fatigue](https://www.wearedevelopers.com/videos/1265-keith-cirkle-of-github-on-react-fatigue) - [Fighting Fraud with an AI Grandma - Ben Hopkins and Morten Legarth from faith @ VCCP](https://www.wearedevelopers.com/videos/1316-fighting-fraud-with-an-ai-grandma-ben-hopkins-and-morten-legarth-from-faith-vccp) ## Related Articles - [A call for Guest Writers for the WeAreDevelopers Magazine](https://www.wearedevelopers.com/magazine/648-a-call-for-guest-writers-for-the-wearedevelopers-magazine) - [The Best Job Search Websites of 2025](https://www.wearedevelopers.com/magazine/368-the-best-job-search-websites-of-2025) - [Find a Developer Job: 12 Best Job Sites For Developers](https://www.wearedevelopers.com/magazine/165-find-a-developer-job-12-best-job-sites-for-developers) - [Fully Remote Software Engineer Jobs](https://www.wearedevelopers.com/magazine/447-fully-remote-software-engineer-jobs) - [How to Craft The Perfect Web Developer Resume](https://www.wearedevelopers.com/magazine/114-how-to-craft-the-perfect-web-developer-resume) - [Starter Kit For Job Applications For Developers](https://www.wearedevelopers.com/magazine/7-starter-kit-for-job-applications-for-developers)