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# Analyst, Data and Analysis

- **Company:** Digitas, Inc.
- **Location:** Boston, MA, United States
- **Experience:** Starter
- **Salary:** $55,765.0
- **Contract:** Temporary contract
- **Skills:** Midjourney, Microsoft Excel, Data Analysis, SQL Databases, Tableau (Software), Generative AI, GPT
- **Published:** August 26, 2026
- **Apply:** https://careers-publicisgroupe.icims.com/jobs/169212/job

## About the Role

We're looking for strong, impactful work experience, which typically includes:

 * 1-3 years of work experience in a relevant industry

 * A four-year college degree

 * Passion for digital marketing, eagerness to learn in a constantly-changing space, and a natural curiosity

 * Familiarity with Excel and/or other data analysis tools such as SQL or Tableau a plus

 * Comfortable in a fast-paced and deadline-driven environment

 * Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

## Description

As an Analyst, you'll lay the groundwork and contribute to day-to-day reporting needs for client marketing efforts. You'll work on brand campaigns, acquisition campaigns, site optimization, and/or online testing strategy.

Day-to-day, your role includes:

 * Keeping a pulse on day-to-day performance data, including display media, site, search, email, and/or social campaigns

 * Working in a variety of reporting systems and databases for the creation of recurring reports and dashboards

 * Identifying nuances in data to optimize our clients' business

 * Supporting marketing initiatives across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting

 * Expanding industry knowledge and relevant skillsets through internal training


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