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# CRM Automation Specialist

- **Company:** Gymbox
- **Location:** London, UK
- **Experience:** Experienced
- **Salary:** £45,000.0
- **Contract:** Permanent contract
- **Skills:** HTML, A/B Testing, Cascading Style Sheets (CSS), Automation of Marketing
- **Published:** August 26, 2026
- **Apply:** https://www.collegerecruiter.com/job/2815060098-crm-automation-specialist

## About the Role

* Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
 * 2 years of hands-on experience in digital marketing, with a focus on CRM and marketing automation.
 * Excellent English proficiency, both written and verbal.
 * Proficiency with email marketing platforms and tools.
 * Strong understanding of A/B testing, segmentation, and automation strategies.
 * Basic knowledge of HTML/CSS for email design is a strong advantage.
 * Analytical mindset with the ability to interpret data and derive actionable insights.
 * Proactive, detail-oriented, and comfortable working in a fast-paced, collaborative environment.
 * Experience in retention marketing is a pro.

## Description

Overview

London HQ (Elephant & Castle) | Full-time

Salary: up to £45,000

We're looking for a talented, CRM Automation Specialist to take our marketing communications to the next level. In this medior role, you'll take ownership of impactful campaigns that resonate with our audience.

You'll play a key role in crafting personalised, data-driven strategies that not only engage and activate but convert, while driving continuous improvement through performance analysis and innovation. You are a part of our Base Management and Retention marketing team and will work on all Urban Gym Group brands, both in the Netherlands and in London.

Key Responsibilities

 * Develop, execute, and optimise marketing campaigns across multiple channels; email, app, WhatsApp, SMS and in-club communication.
 * Develop compelling content together with our Brand Team that drives action.
 * Strategically segment and manage audiences for targeted outreach.
 * Monitor and analyse key performance metrics (open rates, clicks, conversions).
 * Lead A/B testing initiatives to refine CRM performance.
 * Collaborate with internal teams to create on-brand communications.
 * Manage and improve automations and workflows.
 * Build and optimise automated funnels for customer journeys.
 * Stay ahead of email marketing trends and innovations to elevate our strategy.

You

 * Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
 * 2 years of hands-on experience in digital marketing, with a focus on CRM and marketing automation.
 * Excellent English proficiency, both written and verbal.
 * Proficiency with email marketing platforms and tools.
 * Strong understanding of A/B testing, segmentation, and automation strategies.
 * Basic knowledge of HTML/CSS for email design is a strong advantage.
 * Analytical mindset with the ability to interpret data and derive actionable insights.
 * Proactive, detail-oriented, and comfortable working in a fast-paced, collaborative environment.
 * Experience in retention marketing is a pro.

We offer

 * Free Gym membership for you and a +1
 * 28 Holidays + Bank Holidays
 * Access to an Employee Assistance Programme, Discounts and perks, loyalty holiday scheme, your birthday off!


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