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# Senior Strategic Insights Researcher

- **Company:** Prizepicks Llc
- **Location:** Atlanta, GA, United States (Remote available)
- **Experience:** Expert
- **Salary:** $120,000.0 - $135,000.0
- **Contract:** Permanent contract
- **Skills:** Artificial Intelligence, Learning Management Systems, Qualtrics, Text Analysis
- **Published:** August 29, 2026
- **Apply:** http://prizepicks.com/position?source=TeamWork&gh_src=6d1fddd73us&gh_jid=7979626003

## About the Role

* 5+ years in market research, consumer insights, advertising research, or a closely related discipline. Currently hands-on across the research lifecycle-writing briefs, designing studies, conducting fieldwork, analyzing findings, and making recommendations
 * Has personally designed and executed creative, advertising, concept, message, or value-proposition testing
 * Can translate a business decision into research objectives, hypotheses, success measures, and an appropriate study design
 * Has personally programmed surveys with visuals in Qualtrics or a comparable platform
 * Understands experimental or monadic designs, sampling, stimulus exposure, quality assurance, analysis, and interpretation
 * Has personally moderated interviews, focus groups, or rapid iterative studies and can diagnose why an idea works or fails
 * Demonstrated mixed-method capability across quantitative and qualitative research
 * Can show examples of research changing a creative or business decision; not merely reporting consumer reactions, * Experience testing static advertising, paid social, television, out-of-home, storyboards, animatics, rough cuts, talent, promotions, or product experiences
 * Demonstrates exceptional ownership, persistence, and follow-through
 * Experience in sports, gaming, entertainment, consumer technology, or another culturally fast-moving category
 * Has built benchmarks, research principles, or repeatable creative-learning systems
Experience synthesizing consumer research with brand strategy, product context, and in-market performance

 * Uses AI-enabled tools responsibly for study development, qualitative coding, open-text analysis, synthesis, or workflow acceleration
Comfort operating across Product Marketing, Integrated Marketing, User Acquisition, Product Design, and Creative teams, You must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

## Description

Senior Researcher who builds and personally runs PrizePicks' pre-launch creative, concept, messaging, and asset testing; designing mixed-method studies, conducting fieldwork, analyzing results, and delivering recommendations that improve outcomes before launch. This is not a manager or vendor-management role.


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