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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # IT Sales Specialist - **Company:** Focus Group - **Location:** Swinton, UK - **Experience:** Experienced - **Salary:** £70,000.0 - £90,000.0 - **Contract:** Permanent contract - **Skills:** Microsoft Windows, Microsoft Azure, Backup Devices, Borland Database Engine, Cloud Computing, Cyber Security, IT Sales, Microsoft Software, Network Architecture, Cloud Services, Information Technology Outsourcing, Fortinet, Cloud Migration, Cisco, Vmware - **Published:** August 30, 2026 - **Apply:** https://www.collegerecruiter.com/job/2815459678-it-sales-specialist ## About the Role This role demands technical depth in IT solutions with a clear understanding at a level that builds credibility with technical and business stakeholders. * 3+ years experience in IT managed services, cloud, cyber security, or infrastructure solutions (MSP environment highly desirable) * Deep product expertise in at least one area (Microsoft 365/Azure, cloud migration, cyber security, backup/DR, network infrastructure, managed services) * Proven ability to translate technical capabilities into business value for non-technical audiences * Understanding of competitive landscape - can position Focus Group solutions against alternatives Additional Essential Skills Communication & Presentation * Exceptional ability to present to both technical (IT managers, CTOs) and non-technical (CFOs, MDs) audiences * Strong written communication for proposals, technical documentation, and email correspondence Collaboration & Influence * Natural collaborator who works effectively across BDE, account management, customer engagement, and technical teams * Influence decision-makers through expertise and insight rather than authority * Patient coach who enjoys sharing knowledge and developing others Commercial Mindset * Target-driven and motivated by contributing to revenue achievement * Self-motivated and resilient under pressure * Understands the sales process and where technical expertise adds most value Desirable * Relevant vendor certifications (Microsoft, Cisco, VMware, Fortinet, etc.) * Pre-sales or sales engineering background * Experience in cyber security frameworks (ISO27001, Cyber Essentials, NIST) * Background working in fast-paced, target-driven IT sales environments * Understanding of ITIL, service delivery, and managed services models * Track record of exceeding new business targets or KPIs in a technical sales role ## Description You'll be the go-to authority for our IT & Cyber product area, supporting our sales teams to hunt down and identify opportunities, shape compelling solutions, and close complex IT deals., * Act as the subject matter expert for all IT & Cyber product areas (e.g., cloud solutions, cyber security, managed services, Microsoft 365, backup/DR) * Maintain cutting-edge knowledge of product features, benefits, competitive positioning, and market trends * Stay ahead of industry developments, vendor updates, and emerging technologies * Share best practice strategies and playbooks with sales teams * Peer-review proposals, documentation, and technical content for accuracy * Champion your product area across the business, building confidence and capability Sales Enablement & Support * Partner with Account Managers and BDMs to qualify opportunities and shape solutions * Join customer meetings, presentations, and demonstrations to articulate product capabilities * Translate complex technical features into clear business benefits that resonate with decision-makers * Help craft tailored proposals and solution recommendations based on customer needs * Support objection handling by providing technical evidence and competitive positioning * Work with Customer Engagement teams to identify upsell and cross-sell opportunities within existing accounts Commercial Impact * Identify customer needs and develop solutions that maximise account growth potential * Support the sales cycle from qualification through to close on complex opportunities * Collaborate with pre-sales, technical teams, and delivery to ensure solution feasibility * Contribute to sales enablement initiatives by sharing insights and market intelligence * Support the achievement of team and individual revenue targets through expert guidance ## Related Videos - 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