> Markdown version of [/jobs/ext/2307130-cardvault-by-tom-brady-loyalty-app-program-manager](https://www.wearedevelopers.com/jobs/ext/2307130-cardvault-by-tom-brady-loyalty-app-program-manager). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # CardVault by Tom Brady - Loyalty & App Program Manager - **Company:** B.N.E.G. LIMITED LIABILITY COMPANY - **Location:** Boston, MA, United States - **Experience:** Experienced - **Contract:** Permanent contract - **Skills:** Computer Literacy, Data Integrity, Inventory Management Software, Shopify, Software Engineering, Software Coding - **Published:** August 30, 2026 - **Apply:** https://www.healthjobsnationwide.com/node/15465874/apply-external ## About the Role This job might be for you if you demonstrate the following abilities and meet the following qualifications: * 2-4 years of experience in product management, ecommerce, loyalty/rewards, digital marketing, or a related operational role (technical/engineering background not required). * Strong cross-functional communication skills (internal and external), including experience holding development partners accountable to deliverables. * Strong organizational and project management skills - comfortable owning a process from idea to launch to iteration. * Ability to translate business/marketing goals into requirements for technical teams without writing code. * Clear communicator, comfortable presenting to senior stakeholders, including Finance. * Detail-oriented, with a strong sense of ownership over data integrity and financial accuracy as they relate to app functionality. * Experience with Shopify, loyalty platforms, or ecommerce operations a plus, not required. * A growth mindset toward loyalty and rewards programs - genuinely curious about what drives customer retention and repeat purchasing, and motivated to keep expanding the program rather than simply maintaining it. * Bachelor's degree in business, marketing, or a related field preferred, or equivalent practical experience. ## Description The Loyalty & App Program Manager will own the strategy and day-to-day execution of CardVault by Tom Brady's app and loyalty ecosystem, ensuring it aligns with broader corporate marketing and brand goals. While maintaining a fully functioning, accurate app is a core responsibility, the primary strategic priority of this role is the continual expansion of our loyalty and rewards program - growing the ways customers earn and redeem points in order to increase retention and drive repeat, point-based purchasing. This role does not require coding or hands-on development - instead, it requires strong ownership instincts, cross-functional communication skills (internal and external), and the ability to translate business goals into clear requirements that technical partners can execute against. This is a Manager-level role with a defined growth path as the app and loyalty program expand in scope and revenue impact. As a Loyalty & App Program Manager, a typical day might include the following: Representative but not exhaustive. Other duties may be assigned. Strategy & Roadmap Ownership * Own the ongoing strategy for growing CardVault's loyalty and rewards program - identifying new ways for customers to earn and spend points - as the primary driver of customer retention and repeat, point-based purchasing. * Own the app/loyalty product roadmap end-to-end - from initial concept through launch, measurement, and iteration - in partnership with the Director of Ecommerce, with loyalty/rewards expansion as a standing roadmap priority alongside core app maintenance. * Translate corporate marketing campaigns and brand priorities into app-specific requirements, working closely with marketing to ensure the app and rewards program reinforce broader CardVault initiatives. * Manage intake and prioritization of new app and loyalty initiatives, balancing marketing campaign timing against technical feasibility and development partner bandwidth. Development Partner & Cross-Functional Management * Serve as the day-to-day business owner of the relationship with our app development partner (e.g., our loyalty/community platform team), managing priorities, deliverables, and performance against expectations. * Partner with Ecommerce and the Digital Marketing team, Finance, and IT/systems stakeholders to confirm app functionality (points, rewards, discounts, wallet balances) reconciles cleanly with financial and inventory systems. * Work closely with the VIP team to scope, prioritize, and roll out app and loyalty features tailored specifically to the VIP customer cohort. * Run cross-functional status meetings and development partner calls, ensuring action items are documented and closed out. Execution, QA & Risk Management * Gather and prioritize feature requests and fixes from customer service, marketing, and ecommerce, then manage them through to resolution with technical partners. * Own QA/UAT for new app features prior to launch, confirming functionality works as intended from a business and customer standpoint. * Identify and escalate risks (financial, operational, compliance) tied to app functionality before they become bigger issues. * Maintain documentation of app processes, workflows, and decisions so institutional knowledge doesn't live solely with our development partner. Performance & Customer Experience * Track loyalty and rewards performance metrics (enrollment, engagement, points earned/redeemed, retention) and turn data into clear recommendations for growing program participation. * Continually identify and pitch new loyalty/rewards mechanics, campaigns, and earning opportunities designed to increase customer retention and encourage point-based purchasing. * Act as the internal "voice of the customer" for the app and rewards experience, flagging friction points and growth opportunities. * Lead go-to-market planning for new app features or loyalty program expansions in partnership with marketing, aligning rollout timing to campaign strategy., * This is a hybrid role based out of the Boston, MA office, with standard business-hours availability. * Primarily desk-based work requiring regular computer use and cross-functional meetings * May require occasional flexibility to support development partner calls, launches, or promotional periods outside standard hours. * Occasional travel for development partner meetings may be required. ## Related Videos - [The retention flywheel: designing products people don’t want to leave](https://www.wearedevelopers.com/videos/1423-the-retention-flywheel-designing-products-people-don-t-want-to-leave) - [Unleashing the Power of Developers: Why Cybersecurity is the Missing Piece?!?](https://www.wearedevelopers.com/videos/712-unleashing-the-power-of-developers-why-cybersecurity-is-the-missing-piece) - [Exploring 5 Key Applications of AI Abundance with Blockchain Assurance](https://www.wearedevelopers.com/videos/971-exploring-5-key-applications-of-ai-abundance-with-blockchain-assurance) - [WeAreDevelopers LIVE - Markdown, Liquid and Checkouts](https://www.wearedevelopers.com/videos/1814-wearedevelopers-live-markdown-liquid-and-checkouts) - [WeAreDevelopers LIVE - What Development and Tattoos Have in Common and more](https://www.wearedevelopers.com/videos/1380-wearedevelopers-live-what-development-and-tattoos-have-in-common-and-more) - [Startup Presentation: StorX - Future of Cloud Storage](https://www.wearedevelopers.com/videos/1176-startup-presentation-storx-future-of-cloud-storage) ## Related Articles - [The Biggest German Tech Companies](https://www.wearedevelopers.com/magazine/424-the-biggest-german-tech-companies) - [Basic And Advanced Networking in Dart and Flutter](https://www.wearedevelopers.com/magazine/112-basic-and-advanced-networking-in-dart-and-flutter) - [Highest Paying Tech Companies for Developers](https://www.wearedevelopers.com/magazine/220-highest-paying-tech-companies-for-developers) - [8 No-Code App Builders](https://www.wearedevelopers.com/magazine/300-8-no-code-app-builders) - [Dev Digest 120 - Apple and peers](https://www.wearedevelopers.com/magazine/455-dev-digest-120-apple-and-peers) - [Highest Paying Tech Companies in Europe](https://www.wearedevelopers.com/magazine/162-highest-paying-tech-companies-in-europe)