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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Digital Content and Merchandising Executive - **Company:** Ninjakitchen - **Location:** Leeds, UK - **Contract:** Permanent contract - **Skills:** Digital Content, Google Analytics, Salesforce.Com, User-Centered Design, Tools for Reporting - **Published:** August 30, 2026 - **Apply:** https://www.collegerecruiter.com/job/2815477691-digital-content-and-merchandising-executive ## About the Role Essential * Proven experience managing digital content within CMS platforms. * Highly organised, with the ability to manage multiple projects and meet deadlines in a fast-paced environment. * Excellent communication, stakeholder management, proofreading, and attention to detail. Desirable * Familiarity with Salesforce and analytics tools. * Knowledge of UX principles to support consumer journey optimisation. ## Description We are seeking a Digital Content and Merchandising Executive to join our UK team. The successful candidate will take ownership of digital content across our UK websites, supporting day-to-day merchandising and content updates. You will ensure all site content is accurate, engaging, and aligned with both business objectives and trading goals, while driving continuous improvements to the customer journey through targeted UX enhancements. This role requires a data-driven mindset, using insights from platforms to guide decision-making. You will collaborate closely with UK and global teams to ensure our websites are optimised, compliant, and delivering outstanding consumer experiences., * Develop and maintain a digital content and merchandising strategy, using a data-led approach aligned with business and trading priorities. * Manage content across Salesforce Commerce Cloud, ensuring accuracy, consistency, and accessibility. * Conduct regular content audits, proofreading, and editing to maintain accuracy, clarity, and compliance with accessibility standards. * Create, upload, and merchandise content to support product launches and trading campaigns. * Work closely with the SEO team to curate optimised landing pages that improve visibility and enhance user journeys. * Use tools such as waiting room/online queuing and merchandising enhancements to improve engagement, measuring effectiveness with VWO. * Oversee day-to-day site maintenance, including promotional code and campaign set-up, legislation updates, campaign rollouts, and enablement activities. * Work with the wider DTC teams, including CRM, Affiliates, and Paid Marketing, to improve on-site consumer journeys. * Use VWO, Salesforce analytics, and GA4 as reporting tools to monitor content and site performance. * Provide actionable insights and recommendations to increase engagement, improve conversion, and optimise the consumer journey. * Work closely with trading teams to meet commercial goals, ensuring clear communication during peak trading periods. * Partner with marketing, product development and UX teams to align and optimise content across platforms. * Share best practice guides and quality control processes across regions to ensure consistency and minimise risk, particularly during and after platform migrations. ## Related Videos - [The user in the eye of the Cargo1492 storm](https://www.wearedevelopers.com/videos/96-the-user-in-the-eye-of-the-cargo1492-storm) - [The Digital Wellness Seminar: How NOT to Get Manipulated through Online Content](https://www.wearedevelopers.com/videos/1920-the-digital-wellness-seminar-how-not-to-get-manipulated-through-online-content) - [Employee Advocacy: The Secret Weapon of Employer Branding](https://www.wearedevelopers.com/videos/1304-employee-advocacy-the-secret-weapon-of-employer-branding) - [Data Science in Retail](https://www.wearedevelopers.com/videos/586-data-science-in-retail) - [Personal Branding for Top HR Professionals](https://www.wearedevelopers.com/videos/1471-personal-branding-for-top-hr-professionals) - [Fireside Chat with Cloudflare's Chief Strategy Officer, Stephanie Cohen (with Mike Butcher MBE)](https://www.wearedevelopers.com/videos/1366-fireside-chat-with-cloudflare-s-chief-strategy-officer-stephanie-cohen-with-mike-butcher-mbe) ## Related Articles - [A call for Guest Writers for the WeAreDevelopers Magazine](https://www.wearedevelopers.com/magazine/648-a-call-for-guest-writers-for-the-wearedevelopers-magazine) - [Dev Digest 133 - Back to Front](https://www.wearedevelopers.com/magazine/474-dev-digest-133-back-to-front) - [How Developers Can Focus on Maintaining Satisfaction With Accessibility](https://www.wearedevelopers.com/magazine/109-how-developers-can-focus-on-maintaining-satisfaction-with-accessibility) - [Dev Digest 187: Build Agents, pick MCPs and prove you're not a robot!](https://www.wearedevelopers.com/magazine/633-dev-digest-187-build-agents-pick-mcps-and-prove-you-re-not-a-robot) - [Dev Digest 212: WebMCP or MCP, What is DevRel, AI's 10% Productivity Boost, and a 49MB Web Page…](https://www.wearedevelopers.com/magazine/717-dev-digest-212-webmcp-or-mcp-what-is-devrel-ai-s-10-productivity-boost-and-a-49mb-web-page) - [ Dev Digest 213: Petrol Prices, Agentic Workflows, AI Skills and CODE100!](https://www.wearedevelopers.com/magazine/718-dev-digest-213-petrol-prices-agentic-workflows-ai-skills-and-code100)