> Markdown version of [/jobs/ext/2569811-paid-social-specialist](https://www.wearedevelopers.com/jobs/ext/2569811-paid-social-specialist). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Paid Social Specialist - **Company:** Greenhouse Software, Inc. - **Location:** United States (Remote available) - **Experience:** Experienced - **Salary:** $172,640.0 - **Contract:** Temporary contract - **Skills:** Automation of Marketing, Salesforce.Com, Tableau (Software), Marketo, Hubspot, Webflow - **Published:** August 25, 2026 - **Apply:** https://job-boards.greenhouse.io/webflow/jobs/8155266 ## About the Role * 4+ years hands-on LinkedIn Campaign Manager experience running B2B enterprise programs at meaningful scale * Fluency with full-funnel LinkedIn structure, matched audiences, contact-level list uploads, exclusion logic, and the full ad format range * Working knowledge of Meta for B2B retargeting and account-based targeting * Experience being held to CRM-sourced pipeline metrics, not platform conversions - comfortable in Salesforce and a BI tool like Tableau * Rigor about tracking: UTM discipline, naming conventions, clean campaign hierarchies * Experience running multi-region programs where regions are measured separately * Self-direction. You'll get clear priorities and be trusted to execute without daily check-ins Nice to have * Experience with list-building or data enrichment tools (Clay or similar) * Familiarity with a marketing automation platform (Marketo, HubSpot) * Account-based marketing program experience * Agency background managing enterprise B2B social budgets ## Description Webflow is the agentic web marketing platform for modern marketing teams, helping organizations build, manage, and optimize high-performing web experiences that drive predictable growth and strengthen brand trust. Building at Webflow will need grit, because we move fast, without ever sacrificing craft or quality., We're looking for a contract Paid Social Specialist to own day-to-day execution and optimization across LinkedIn (primary) and Meta (secondary). This is a hands-on, in-platform role. Strategy, budget allocation, and cross-functional direction sit with the growth marketing manager you'll report to - your job is to take approved briefs and turn them into well-built, well-optimized, well-measured campaigns. You'll be measured on pipeline pull-through, not activity. If you like being accountable to downstream numbers and have opinions about why a campaign is or isn't converting, you'll do well here., + Build, restructure, and maintain full-funnel LinkedIn campaigns across upper, mid, and lower funnel + Deploy account-based and contact-level audience lists supplied by the growth team, including customer and current-pipeline exclusions + Manage tiered Sponsored Messages, Document Ads, and single-image programs + Run a weekly optimization cadence: bids, budgets, audience refinement, creative rotation, CPM and efficiency management + Run Meta mid-funnel retargeting and account-based programs + Design and execute in-platform experiments - audience, format, bid strategy, funnel structure * EMEA expansion + Manage EMEA full-funnel LinkedIn campaigns (UKI, DACH, France) from approved regional strategy + Build and maintain separate regional retargeting pools + Keep EMEA segmented from core market at all times, in both build structure and reporting * Brand awareness + Own brand campaign builds and monthly optimization cycles across LinkedIn and Meta + Measure brand work on reach, frequency, and brand lift signals - not direct conversion * Partner and account-based programs + Execute partner co-marketing and account-based campaigns on paid social from approved briefs and audience lists + Handle audience activation, campaign QA, and launch checks * Measurement hygiene + Own UTM construction and QA for every campaign you launch, following documented team conventions + Report performance against MQL and Sales Accepted Opportunity pull-through using Salesforce and Tableau - platform metrics are diagnostic only + Flag anomalies with a diagnosis attached, not just a metric ## Related Videos - [Coffee with Developers](https://www.wearedevelopers.com/videos/354-coffee-with-developers) - [Personal Branding for Top HR Professionals](https://www.wearedevelopers.com/videos/1471-personal-branding-for-top-hr-professionals) - [Integrate your Cognitive Assistant with 3rd-party DBs and software](https://www.wearedevelopers.com/videos/249-integrate-your-cognitive-assistant-with-3rd-party-dbs-and-software) - [Kill Your WordPress. 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