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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Senior Salesforce Marketing Cloud Automation Specialist - **Company:** AbbVie Inc. - **Location:** Berkeley Heights, NJ, United States - **Experience:** Expert - **Salary:** $66,600.0 - $105,000.0 - **Contract:** Permanent contract - **Skills:** Microsoft Excel, Cascading Style Sheets (CSS), Databases, Database Marketing, Document Management Systems, Automation of Marketing, SQL Databases, Marketing Cloud - **Published:** September 12, 2026 - **Apply:** https://www.careerjet.com/jobad/usbbd133f5ec92efdbb5f36f213cab0e22 ## About the Role * Bachelor's Degree in Business or Marketing or equivalent experience * 5-8 years of experience of Saleforce Marketing Cloud, Database Marketing, CRM, Email, Digital, Direct Mail, 1:1 marketing experience * Ability to think strategically with a strong ability to execute plans and exceed stakeholder expectations and project goals. * Ability to work independently without day-to-day supervision. * Demonstrated ability to lead and manage multiple projects simultaneously in a fast-paced, dynamic environment. Demonstrates a clear aptitude for managing projects. Ability to assign priorities and meet delivery dates * Strong client service and project management skills; in particular, must have the ability to communicate with both business and technical individuals effectively * Knowledge of database, email, digital, 1:1 marketing concepts and best practices * Inquisitive, strong analytical skills, including the ability to infer and apply learnings * Proficiency with MS Excel, SQL, and HTML/ CSS * Excellent written, verbal, and interpersonal communication skills * Inquisitive, strong analytical skills, including the ability to infer and apply learnings ## Description The Senior Salesforce Marketing Cloud Automation Specialist is part of the AbbVie Digital Lab and will be responsible for playing an integral part of the team building Patient-facing 1:1 marketing programs. Responsibilities include: * Build, QC and execute high complexity brand omnichannel programs. This includes building out journeys (base cadences) and highly complex trigger programs deliver the right message to the right person at the right time through the right channel * Ensure high quality, on-time, and error free implementation, testing, and QA of campaigns within the marketing automation platform. Create, review, and share standard quality control documents and follow the process to ensure accuracy and completeness. * Responsible for leading and managing junior team members' day to day work and performing QA of their programs. * Monitor email deliverability across domains for all brand campaigns implemented. Provide recommendations on how to optimize deliverability, resolve IP reputation issues and ensure proper inbox placement. * Identify issues, identify root cause, and recommend corrective action for campaign builds, IP reputation and deliverability. * Participate in agile delivery activities such as design, build, QA, and continuous improvement. Maintain documents per requirements of department document management policies and procedures. * Influence and implement capabilities including targeting, personalization, audience segmentation, and dynamic, personalized content to deliver the best customer experience. Build and execute test plans, identify winners and pro-actively recommend optimization opportunities and ensure high email deliverability, reach and engagement. * Lead various internal / external partners to define, execute, and optimize email, direct mail, and media campaigns. Cross-functional teams include Brand Marketing, Strategy, Business Technology Solutions, Marketing Analytics & Business Insights, Creative and Digital Agencies. * Provides exemplary customer service while setting, maintaining, and exceeding brand expectations. Provide updates on projects and any risks to Associate Director. * Keep abreast of 1:1 marketing and email industry best practices and new technology by participating in professional organizations, as well as attending industry seminars and conferences. Provide recommendation to Associate Director on how to apply at AbbVie Key AbbVie Leadership Competencies: * Positive "all for one" approach to team deliverables and priorities. * Builds strong relationships to enable higher performance. * Learns, fast, grasps the "essence" and can change course quickly where indicated. * Raises the bar and is never satisfied with the status quo. * Creates a learning environment and open to suggestions. * Embraces the ideas of others, nurtures innovation and manages innovation to reality., Nirvana Healthcare is looking for an outgoing, professional, and fully bilingual Spanish/English Community Marketing & Outreach Specialist to help us grow our presence within Spani… + 21 days ago + Apply easily ## Related Videos - [Fault Tolerance and Consistency at Scale: Harnessing the Power of Distributed SQL Databases](https://www.wearedevelopers.com/videos/1146-fault-tolerance-and-consistency-at-scale-harnessing-the-power-of-distributed-sql-databases) - [Developer Marketing](https://www.wearedevelopers.com/videos/1049-developer-marketing) - [Kubernetes and Microservices with Multi-Model Databases](https://www.wearedevelopers.com/videos/382-kubernetes-and-microservices-with-multi-model-databases) - [In-depth .NET Azure Functions: Isolated mode, performance and durable AI agents](https://www.wearedevelopers.com/videos/100207-in-depth-net-azure-functions-isolated-mode-performance-and-durable-ai-agents) - [Fault Tolerance and Consistency at Scale: Harnessing the Power of Distributed SQL Databases](https://www.wearedevelopers.com/videos/1520-fault-tolerance-and-consistency-at-scale-harnessing-the-power-of-distributed-sql-databases) - [TiDB, One Layer at a Time: How Distributed SQL Became an Agentic AI Backbone](https://www.wearedevelopers.com/videos/100117-tidb-one-layer-at-a-time-how-distributed-sql-became-an-agentic-ai-backbone) ## Related Articles - [Highest Paying Tech Companies for Developers](https://www.wearedevelopers.com/magazine/220-highest-paying-tech-companies-for-developers) - [What Are The Top Skills Required For Azure Developers?](https://www.wearedevelopers.com/magazine/77-what-are-the-top-skills-required-for-azure-developers) - [Software Developer Salary in Switzerland [2023]](https://www.wearedevelopers.com/magazine/215-software-developer-salary-in-switzerland-2023) - [What’s the Difference between a Junior, Mid, and Senior Developer?](https://www.wearedevelopers.com/magazine/238-what-s-the-difference-between-a-junior-mid-and-senior-developer) - [Best Companies to Work For in Berlin: Top 14 Companies in 2023 ](https://www.wearedevelopers.com/magazine/188-best-companies-to-work-for-in-berlin-top-14-companies-in-2023) - [Best Companies to Work For in Germany: Top 25 Companies in 2023 ](https://www.wearedevelopers.com/magazine/33-best-companies-to-work-for-in-germany-top-25-companies-in-2023)