> Markdown version of [/jobs/ext/2937672-social-media-specialist](https://www.wearedevelopers.com/jobs/ext/2937672-social-media-specialist). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Social Media Specialist - **Company:** Skills, Inc. - **Location:** Boston, MA, United States - **Experience:** Experienced - **Salary:** $62,400.0 - $76,960.0 - **Contract:** Temporary contract - **Skills:** Data Analysis, Tools for Reporting - **Published:** September 16, 2026 - **Apply:** https://jobs.localjobnetwork.com/apply/add/88342408/1 ## About the Role We are looking for a consultative, confident, and self-motivated Social Media Specialist to help stand up, refine, and lead our social media presence. This is a foundational role combining high-level strategy with hands-on execution. You will shape our brand voice, make complex ideas digestible, and adapt campaign messaging across multiple channels, with a primary focus on LinkedIn, YouTube, and Facebook. In addition to strategy and content creation, this role features a key consultative component. You will partner with internal marketing teams and present design concepts and strategic points-of-view during client-facing virtual meetings with partner firms. You must be well-spoken, able to explain the "why" behind your design choices, and skilled at asking the right discovery questions to uncover partner needs., * Financial Services Experience: Must have a strong background in financial services, wealth management, or a heavily regulated industry, with a solid understanding of industry concepts, terminology, and compliance considerations. * Location/Time Zone: Remote, with a strong preference for candidates based in the Central or Mountain Time zones. * Consultative Communication: Exceptional verbal and written communication skills. Confident and well-spoken in virtual partner meetings with the ability to articulate design logic and lead discovery discussions. * Social Media Expertise: 4-5+ years of social media experience driving strategy, execution, and content adaptation across B2B, B2C, and affiliate/partner models. * Platform Mastery: Deep hands-on experience with LinkedIn (primary platform) and YouTube, alongside Facebook and native or third-party scheduling and analytics tools (e.g., Sprinklr, Canva). * Autonomy & Ambiguity: Proven ability to work independently, self-manage deadlines, and bring order and structure to a newly defined role. Nice to Have: * Experience working directly alongside MarComms, PR, or product marketing teams. * Hands-on experience creating or directing visual social media assets, including YouTube thumb strategy and digital image sizing. ## Description * Strategy & Partner Consultation * Develop and execute a nimble, scalable social media strategy aligned with overall brand, campaign, and business priorities. * Participate in virtual client-facing calls with transition partners; confidently present social designs, articulate the strategic rationale, and ask probing questions to extract key messaging goals. * Establish social media guidelines, governance, and workflows to ensure brand consistency as our social presence grows. * Content Creation, Adaptation & Execution * Translate complex financial topics (e.g., tax planning, estate planning, wealth management) into digestible, engaging, and channel-appropriate content across LinkedIn, Facebook, and YouTube. * Partner with the centralized Content team (blog/article writers) and MarComms team (PR and product leads) to repurpose core content into high-impact social assets. * Collaborate with creative resources to conceptualize strong digital visual assets, including optimized YouTube thumbnails and channel graphics. * Plan, write, schedule, and publish day-to-day posts across all active platforms. * Analytics, Optimization & Community Engagement * Monitor channel performance, community engagement, and key metrics across platforms. * Work alongside analytics leads to conduct regular content audits, refining tone, publishing cadence, and visual direction based on data. * Stay current on platform-specific best practices, algorithms, and social media management frameworks. ## Related Videos - [Personal Branding for Top HR Professionals](https://www.wearedevelopers.com/videos/1471-personal-branding-for-top-hr-professionals) - [Minimising the Carbon Footprint of Workloads](https://www.wearedevelopers.com/videos/1198-minimising-the-carbon-footprint-of-workloads) - [Data Science in Retail](https://www.wearedevelopers.com/videos/586-data-science-in-retail) - [The Innovation Formula: Fast Prototyping, Data Analysis, and Real User Insights](https://www.wearedevelopers.com/videos/1421-the-innovation-formula-fast-prototyping-data-analysis-and-real-user-insights) - [Employee Advocacy: The Secret Weapon of Employer Branding](https://www.wearedevelopers.com/videos/1304-employee-advocacy-the-secret-weapon-of-employer-branding) - [Fighting Fraud with an AI Grandma - Ben Hopkins and Morten Legarth from faith @ VCCP](https://www.wearedevelopers.com/videos/1316-fighting-fraud-with-an-ai-grandma-ben-hopkins-and-morten-legarth-from-faith-vccp) ## Related Articles - [The Best Job Search Websites of 2025](https://www.wearedevelopers.com/magazine/368-the-best-job-search-websites-of-2025) - [A call for Guest Writers for the WeAreDevelopers Magazine](https://www.wearedevelopers.com/magazine/648-a-call-for-guest-writers-for-the-wearedevelopers-magazine) - [Best Companies to work for in London: Top 25 Companies in 2023](https://www.wearedevelopers.com/magazine/187-best-companies-to-work-for-in-london-top-25-companies-in-2023) - [Why Upskilling And Reskilling is Important For Developers](https://www.wearedevelopers.com/magazine/428-why-upskilling-and-reskilling-is-important-for-developers) - [Why and How to Sponsor Developer Events](https://www.wearedevelopers.com/magazine/686-why-and-how-to-sponsor-developer-events) - [Fully Remote Software Engineer Jobs](https://www.wearedevelopers.com/magazine/447-fully-remote-software-engineer-jobs)