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# Remote Head of Lifecycle Marketing & Platform

- **Company:** Revolut Ltd
- **Location:** Barcelona, Spain (Remote available)
- **Salary:** €34,000.0 - €40,000.0
- **Contract:** Permanent contract
- **Skills:** A/B Testing, Automation of Marketing, Klaviyo Email and SMS Marketing
- **Published:** September 21, 2026
- **Apply:** https://www.adzuna.es/contact-us.html

## About the Role

+ 2+ years of experience in email marketing, CRM, or lifecycle marketing within an e-commerce business.
 + Experience using email marketing platforms such as Klaviyo or similar.
 + Strong understanding of customer segmentation, marketing automation, and lifecycle campaigns.
 + Basic HTML knowledge for email editing is considered an asset.
 + Strong analytical and organizational skills.
 + Excellent communication and attention to detail.

## Description

Rove Concepts and Rove Next are seeking an experienced Email & Lifecycle Marketing Specialist to join our team on a full-time basis. This role will support the planning, execution, and optimization of email marketing and customer lifecycle campaigns across both brands, helping drive customer engagement, retention, repeat purchases, and long-term loyalty.
The ideal candidate enjoys creating personalized customer experiences, analyzing campaign performance, and continuously improving customer journeys through data-driven marketing.
What You'll Do

 + Execute email marketing campaigns across Rove Concepts and Rove Next.
 + Build, maintain, and optimize automated customer journeys, including welcome, abandoned cart, browse abandonment, post-purchase, win-back, and retention flows.
 + Develop customer segmentation to deliver personalized marketing experiences.
 + Work closely with the Creative and E-Commerce teams to support product launches, promotions, and seasonal campaigns.
 + Create, test, and optimize email content, subject lines, layouts, and calls-to-action.
 + Conduct A/B testing to improve engagement, conversion rates, and overall campaign performance.
 + Monitor campaign performance and prepare regular reports with actionable insights.
 + Maintain email marketing calendars and ensure campaigns are delivered accurately and on schedule.
 + Stay up to date with email marketing, CRM, and lifecycle marketing best practices.
What You'll Need


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