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# Senior Digital Product Owner (Insurtech)

- **Company:** GoShorty
- **Location:** Poynton, UK
- **Experience:** Expert
- **Contract:** Permanent contract
- **Skills:** A/B Testing, Android Software Development, Scrum Methodology, Web Platforms, Figma
- **Published:** September 24, 2026
- **Apply:** https://www.collegerecruiter.com/job/2898591837-senior-digital-product-owner-insurtech

## About the Role

You are a highly motivated and dynamic digital insurance product owner with at least 5 years' experience working in a fast-paced product-oriented insurer, Insurtech or fintech., * Personal lines insurance domain fluency - Experience working within direct-to-consumer personal lines insurance, preferably motor insurance products.

 * App & web product pedigree - A proven track record of shipping highly rated native mobile apps and complex web applications. Experience with UX design including fluency with Figma or equivalent and working with 3rd party design agencies.
 * Data-obsessed & KPI driven - Deep familiarity with consumer insurance metrics (e.g., funnel metrics, conversion rates, retention and repeat rates, CPA, LTV, and NPS).
 * Scale-up mindset - High adaptability, comfortable navigating ambiguity, and a history of working in fast-paced agile environments.
 * Local to Greater Manchester - Able to reliably commute to our Poynton office for in-person collaboration, sprint planning, and team workshops.

## Description

This is an exciting opportunity to lead and grow our nascent digital product owner function. As the first dedicated product owner for digital customer experiences, you will own the end-to-end customer lifecycle across our web platforms and native iOS/Android mobile apps.

You will bridge the gap between complex insurance logic and delightful, frictionless user interfaces. This is a highly collaborative role partnering with our insurance, data science, marketing, commercial and engineering teams to scale our user footprint and drive conversion, core retention and customer LTV metrics.

What You'll Own

You will be responsible for our entire customer-facing digital experience across all our insurance product lines, bringing those products to life for our customers; driving ongoing engagement and repeat business., * Own the digital roadmap - Drive the vision, lifecycle strategy, and delivery for all consumer-facing channels (Web, iOS, Android).

 * Backlog and execution - Manage, refine, and prioritise the customer experience backlog, translating complex business needs into precise user stories, clear acceptance criteria, and actionable developer tickets.
 * Lead multi-platform app delivery - Partner with native app developers, web and back-end engineers to ensure cross-platform feature parity and coordinated releases.
 * Drive data-led conversion - Map performance marketing acquisition, funnel metrics, app conversion rates and insurance KPIs to feature design, to boost quotes, sales and repeat business. Build hypothesis and test impact through continuous a/b testing and other feedback loops.
 * Stakeholder champion - Collaborate with insurance product owners, marketing and compliance to ensure all digital touchpoints remain regulatory compliant while keeping user experience joyful and frictionless.


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