> Markdown version of [/jobs/ext/3065137-d2c-growth-conversion-cro-manager-health-tech-supplements](https://www.wearedevelopers.com/jobs/ext/3065137-d2c-growth-conversion-cro-manager-health-tech-supplements). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md).

---

# D2C Growth & Conversion (CRO) Manager - Health-Tech / Supplements

- **Company:** Neuroplanck
- **Location:** Berlin, Germany
- **Contract:** Permanent contract
- **Skills:** Common ISDN Application Programming Interface (CAPI), Google Analytics, Shopify, Klaviyo Email and SMS Marketing
- **Published:** September 25, 2026
- **Apply:** https://berlinstartupjobs.com/marketing/d2c-growth-conversion-cro-manager-m-w-d-health-tech-supplements-vollzeit-teilzeit-neuroplanck-gmbh/

## About the Role

* Nachweisbare Erfolge in der Conversion-Rate-Optimierung (CRO) und Funnel-Architektur im D2C-E-Commerce (idealerweise im DACH-Raum für Supplements, Health oder Kosmetik).
 * Tiefes Verständnis der deutschen Konsumentenpsychologie (Skeptizismus, Vertrauenssignale, Zahlungspräferenzen wie Klarna/PayPal).
 * Fundierte Praxis mit Shopify, Page-Buildern, Tracking (GA4/CAPI) und E-Mail-Marketing.
 * Hands-on-Mentalität: Du analysierst nicht nur, sondern setzt Hypothesen und Änderungen zügig um.
 * Sprachkenntnisse: Deutsch auf Muttersprachenniveau (C2) zwingend erforderlich; gutes Englisch.

## Description

* Funnel- & Drop-off-Audit: Detaillierte Analyse des aktuellen Funnels (Ad-to-Landing-Page Drop-off, Add-to-Cart-to-Checkout Drop-off) via Hotjar/Clarity und GA4.
 * Landingpage- & Offer-Optimierung: Konzeption hochkonvertierender Direct-Response-Landingpages auf Shopify (Aufbau von Vertrauenselementen: Siegel, Studien, Klarna-Rechnungskauf, klare Nutzenargumentation).
 * Creative-Message-Fit: Abstimmung der Meta-Ad-Angles mit den Landingpage-Headlines (Weg von reinen Werbeversprechen, hin zu fundiertem Vertrauensaufbau nach deutschem Konsumentenstandard).
 * A/B-Testing & Iteration: Systematisches Testen von Angeboten (Bundles, Abos, Garantien), Preispunkten und Social Proof Elementen.
 * Retention & Abandoned Cart: Aufsetzen und Optimieren automatisierter Klaviyo-Flows zur Rückgewinnung von Warenkorbabbrechern.


## Related Videos

- [WeAreDevelopers LIVE - Markdown, Liquid and Checkouts](https://www.wearedevelopers.com/videos/1814-wearedevelopers-live-markdown-liquid-and-checkouts)
- [Employee Advocacy: The Secret Weapon of Employer Branding](https://www.wearedevelopers.com/videos/1304-employee-advocacy-the-secret-weapon-of-employer-branding)
- [Demografie nutzen um jedem Bewerber das passende Angebot zu machen!](https://www.wearedevelopers.com/videos/836-demografie-nutzen-um-jedem-bewerber-das-passende-angebot-zu-machen)
- [Data Science in Retail](https://www.wearedevelopers.com/videos/586-data-science-in-retail)
- [Teini - an extremely small webshop leveraging awesome and free tech](https://www.wearedevelopers.com/videos/286-teini-an-extremely-small-webshop-leveraging-awesome-and-free-tech)
- [The Deichmann RPA journey: Step by step with low-code automation to success](https://www.wearedevelopers.com/videos/1566-the-deichmann-rpa-journey-step-by-step-with-low-code-automation-to-success)

## Related Articles

- [The Biggest German Tech Companies](https://www.wearedevelopers.com/magazine/424-the-biggest-german-tech-companies)
- [Where to Find German Tech Jobs](https://www.wearedevelopers.com/magazine/366-where-to-find-german-tech-jobs)
- [Best Coding Boot Camps in Germany](https://www.wearedevelopers.com/magazine/237-best-coding-boot-camps-in-germany)
- [Finding Jobs in Germany](https://www.wearedevelopers.com/magazine/375-finding-jobs-in-germany)
- [Jobs in Germany for Americans](https://www.wearedevelopers.com/magazine/423-jobs-in-germany-for-americans)
- [Data Analyst Salary Germany](https://www.wearedevelopers.com/magazine/277-data-analyst-salary-germany)