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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Vice President Director, Data & Analysis - **Company:** Digitas, Inc. - **Location:** Chicago, IL, United States - **Experience:** Expert - **Salary:** $135,375.0 - **Contract:** Temporary contract - **Skills:** Midjourney, Dataspaces, Digital Data, Google Analytics, Generative AI, Data Strategy, Data Analytics, GPT, Unsupervised Learning - **Published:** September 25, 2026 - **Apply:** https://careers-publicisgroupe.icims.com/jobs/174087/job ## About the Role We re looking for strong, impactful work experience, which typically includes: * 10-12 years of experience in analytics, data strategy, or consulting, ideally within an advertising agency, management consulting company, ad tech company, or similar environment. * Significant B2B experience is required, with a strong understanding of B2B audiences, customer journeys, segmentation, data, and the unique challenges of B2B marketing. * Experience developing and executing data-driven strategies and solutions to address complex business and marketing challenges. * Experience managing and developing a team. * Strong analytical, critical thinking, strategic, and problem-solving skills. * Experience with modern statistical learning methods, including regression techniques, classification models, and supervised and unsupervised learning. * Knowledge of digital data technologies, including DMPs, Google Analytics, digital pixel tracking, site tagging, and related technologies. * General knowledge of or direct experience with the media industry, CRM platforms, marketing technology, or data ecosystems is a plus. * A four-year college degree; an advanced degree is a plus. * Proven leadership ability with strong client relationship and communication skills. * In-depth knowledge of data-driven marketing, digital advertising, and emerging trends in the broader data and technology landscape. * The ability to translate complex data and analytics into clear, actionable business recommendations for senior clients and stakeholders. * The ability to thrive in a fast-paced, collaborative, and deadline-driven environment. * Open to travel as needed. * Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, particularly for ideation, research, analysis, and content generation. ## Description To help with this, we're looking for an outstanding Vice President/Director - someone who can align data-driven strategy with client goals, direct ongoing client relationships, and lead a team of analysts and experienced team members., As Vice President/Director, you ll guide internal teams in driving business growth while consistently exceeding client expectations and strengthening overall client relationships. This role is specifically focused on supporting a globally renowned CPG client and requires strong B2B experience, with a proven ability to translate complex business challenges into data-driven strategies and solutions. Clients needs will vary and may include integrated marketing, media, CRM, segmentation, primary research, and broader data and analytics initiatives. Day-to-day, your role includes: * Identifying strategic, data-driven services and opportunities that will allow clients to grow their business. * Assisting clients in defining analytics needs and developing solutions to address complex business challenges. * Creating frameworks and methodologies for approaching major strategic issues, leveraging existing agency intellectual capital and developing innovative concepts. * Building and executing client-specific data strategies, including performing gap assessments, creating optimal-state data plans, and developing actionable execution roadmaps. * Evaluating new online and offline data opportunities, including new data sources, emerging technologies, client priorities, partnerships, and other evolving opportunities. * Applying deep B2B expertise to develop data-driven strategies and solutions that address complex customer, audience, and business challenges. * Fostering creative thinking around how data can be used to solve unique business challenges and support marketing activities across Media, Creative, CRM, and eCommerce, with a particular focus on B2B audiences, customer journeys, segmentation, and growth opportunities. * Identifying new opportunities within existing client relationships and participating in new business initiatives. * Providing support, coaching, and training to assist in the career development of direct reports and the broader team. ## Related Videos - [Harnessing the Power of Open Source's Newest Technologies](https://www.wearedevelopers.com/videos/1448-harnessing-the-power-of-open-source-s-newest-technologies) - [FIFA Hack, Midjourney Does Ultrasounds, and Trampoline Traffic Lights - Nicole Jeschko and Werner Jeschko](https://www.wearedevelopers.com/videos/1912-fifa-hack-midjourney-does-ultrasounds-and-trampoline-traffic-lights-nicole-jeschko-and-werner-jeschko) - [ Evaluating AI models for code comprehension](https://www.wearedevelopers.com/videos/1462-evaluating-ai-models-for-code-comprehension) - [Every CEO needs a digital twin to understand the scope of generative AI](https://www.wearedevelopers.com/videos/1006-every-ceo-needs-a-digital-twin-to-understand-the-scope-of-generative-ai) - [HR ROBO SAPIENS: Decoding AI Agents and Workflow Automation for Modern Recruitment](https://www.wearedevelopers.com/videos/1470-hr-robo-sapiens-decoding-ai-agents-and-workflow-automation-for-modern-recruitment) - [AI PowerPlay: Building High-Impact Teams & Transformative Solutions](https://www.wearedevelopers.com/videos/1005-ai-powerplay-building-high-impact-teams-transformative-solutions) ## Related Articles - [Got AI ideas but no money? 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