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# Digital Analytics Coordinator

- **Company:** The Royal College of Radiologists
- **Location:** London, UK (Remote available)
- **Contract:** Permanent contract
- **Skills:** A/B Testing, Data Analysis, Data Visualization, Google Analytics, Web Analytics, Web Platforms, Google Tag Manager, Dynamic Content
- **Published:** September 10, 2026
- **Apply:** https://www.careerjet.co.uk/job/gb9e2859f98ab81443a61997f9952b987b/eaa

## About the Role

* Experience analysing and interpreting data from digital platforms such as GA4, Search Console, social media and email marketing platforms, and using insight to inform content and marketing decisions.
 * Practical experience of GA4 and Google Tag Manager, including implementing, testing and troubleshooting tracking.
 * Experience creating dashboards, automated reports or data visualisations and measuring performance against objectives and KPIs.
 * Experience using segmentation, A/B testing or dynamic content within an email marketing platform to evaluate and improve performance.
 * Strong analytical skills and the ability to turn complex data into clear, practical recommendations for non-specialist colleagues.
 * Excellent attention to detail, with a strong commitment to data quality and accuracy.
 * A collaborative and organised approach, with the ability to work across teams and manage multiple priorities.
 * Experience in a membership organisation, charity or not-for-profit environment would be beneficial but is not essential.

## Description

Are you curious about what digital data can tell us about how people find and engage with content?
We're looking for a Digital Analytics Coordinator to join the Communications Directorate at the Royal College of Radiologists. In this role, you'll analyse performance across our website, email and social channels, turning complex data into clear insight that helps shape how we plan and evaluate content and campaigns. You'll also help ensure we're measuring digital activity effectively, using tools including GA4 and Google Tag Manager to implement and maintain tracking.
Working closely with colleagues across the Content and Brand teams, you'll help us understand what's working, how our members are engaging with our content and where we can improve. Your insight will help us make evidence-based decisions, test and learn from what we do, and improve the digital experience we provide for our members.
What you'll do

 * Gather, analyse and present performance data across the College's digital channels, including website, email and social media
 * Maintain analytics dashboards and produce regular insight highlighting trends, changes in performance and opportunities to improve engagement.
 * Implement, test and maintain tracking through GA4 and Google Tag Manager, ensuring digital activity is measured accurately and consistently.
 * Work with Content and Brand colleagues to establish appropriate measures for campaigns and evaluate performance against agreed objectives and KPIs.
 * Analyse campaign and audience behaviour across digital channels, identifying the content, channels and approaches driving engagement.
 * Use email performance data, segmentation and A/B testing to identify opportunities to improve targeting and engagement.