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# Alternance Tracking et Analytics (F/H)

- **Company:** ISCOD
- **Location:** Hyères, France
- **Experience:** Internship
- **Contract:** Apprenticeship
- **Skills:** JavaScript (Programming Language), Microsoft Excel, Data Analysis, BigQuery, Google Analytics, SQL Databases, Google Tag Manager, Google Data Studio
- **Published:** September 18, 2026
- **Apply:** https://www.indeed.com/viewjob?jk=47b818e81f1c55f0

## About the Role

Vous êtes le ou la candidat(e) idéal(e) si :
Hard Skills :
*

 * Data : bonnes bases de l'écosystème Google (GA4, GTM), logique dataLayer, à l'aise avec un peu de JavaScript.
 * Restitution : Looker Studio, maîtrise d'Excel / Google Sheets.
 * Langue : anglais courant exigé (écosystème data et contexte international).
 * Le plus : SQL / BigQuery, server-side, et un fort intérêt pour l'IA agentique.
Soft Skills :

 * Fort esprit analytique et de synthèse.
 * Autonomie, rigueur et sens de l'initiative - vous pouvez prendre un sujet de tracking et le mener bout en bout.
 * Confidentialité absolue requise compte tenu des données stratégiques traitées.
 * Vous êtes éligible à une formation Bac+2 à Bac+5 (diplôme validé ou en cours de validation)

## Description

* 1. Data Collection Tracking
 * Configuration et gestion des outils de collecte : Google Analytics 4 (GA4) et Google Tag Manager (GTM).
 * Élaboration et déploiement de plans de marquage / tracking (events, e-commerce, conversions), logique dataLayer.
 * 2. Analyse Restitution
 * Construction de dashboards Looker Studio et reporting client.
 * Analyse UX et des parcours clients via des outils spécialisés (type ContentSquare ou Clarity).
 * Analyse de la donnée, recommandations et synthèse.
 * 3. Conformité Tracking avancé
 * Mise en conformité du tracking : Consent Mode, RGPD.
 * Atouts appréciés : server-side tagging, SQL / BigQuery.
 * 4. Innovation IA
 * Automatisation des reportings et des process via l'IA agentique (n8n).


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