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# Senior Insights Analyst (German Speaking)

- **Company:** Meltwater Group
- **Location:** Berlin, Germany
- **Experience:** Expert
- **Contract:** Permanent contract
- **Skills:** Microsoft Excel, Artificial Intelligence, Data Analysis, Boolean Algebra, Data Integrity, Data Visualization, Lookup Table, Pivot Tables, Microsoft PowerPoint, Data Analytics
- **Published:** September 9, 2026
- **Apply:** https://www.indeed.com/viewjob?jk=39e39bca6d78eaf3

## About the Role

Join Meltwater's Client Insights team, as a Senior Insights Analyst (German Speaking), where you'll play a central role in transforming complex media data into actionable intelligence for our enterprise clients. Your expertise in social listening, media analytics, and strategic storytelling will shape bespoke reports that inform brand, communication, and business decisions at the highest level., * Bachelor's degree in a relevant field such as Social Sciences, Communications, Marketing, Media Studies, Data Analytics, or related fields emphasizing research and analysis.

 * +2 years of experience in insights, research, or analytics, ideally within media, communications, marketing, or PR.
 * Exceptional written and verbal communication skills in both English & German.
 * Strong quantitative and qualitative analytical skills with a proven ability to identify patterns, anomalies, and actionable takeaways.
 * Critical thinking skills, facilitating insights derived from data analysis.
 * High attention to detail, intellectual curiosity, and the ability to balance autonomy with collaboration.
 * Customer-focused mindset with a commitment to exceptional client servicing.
 * Strong report writing and insight storytelling capabilities
 * A proactive, solutions-oriented mindset with enthusiasm for media, culture, and emerging digital trends.
 * Comfortable working autonomously and collaborating effectively with remote team members, including reporting to managers situated in distant locations.
 * Advanced Excel (PivotTables, VLOOKUP, formulas) and PowerPoint proficiency
 * Experience with social listening or online media monitoring, Boolean search logic or enterprise-level tools such as Meltwater, Brandwatch, Cision, Talkwalker, or Signal AI are a plus.
 * Willingness to embrace the best of both worlds with our hybrid work schedule. This role requires you to be in the office 1-2 days a week
 * The ability to legally work in the country of hire is required for this position.

## Description

You'll collaborate with internal teams and client stakeholders to ensure insights are accurate, timely, and strategically aligned, continuously refining methodologies to keep pace with a rapidly evolving media landscape. Acting as both an analyst and strategic thinker, you'll turn data into narratives that guide global brands through opportunities and risks across social, digital, and traditional channels.

At Meltwater, you'll immerse yourself in a culture of continuous learning and inclusive leadership, working alongside experienced peers and respected industry experts. Our environment values curiosity, initiative, and accountability, empowering you to drive measurable impact through your analytical and creative contributions.

What You'll Do:

 * Translate client objectives into structured reporting frameworks, Boolean queries, and dashboards that align with brand and communication KPIs.
 * Conduct quantitative and qualitative analysis across social, digital, and (online) news media to uncover trends, sentiment shifts, and key narratives.
 * Transform complex data sets into clear, compelling insight stories independently, by adapting templates to specific client needs, that inform brand strategy, reputation management, and campaign effectiveness, answering the 'so what?'.
 * Maintain visibility across reporting timelines, proactively communicating progress, risks, and ensuring methodological and visual consistency.
 * Build Boolean queries and validate data integrity, perform quality checks, and uphold analytical rigor across all deliverables.
 * Develop and enhance reporting templates, checklists, and visualization tools to improve insight delivery efficiency.
 * Build and maintain strong relationships with client and internal stakeholders, own day to day communication and address customer inquiries regarding delivered reports.
 * Collaborate cross-functionally to identify process improvements, new data opportunities, and automation possibilities that elevate report quality.
 * Support internal training and learning initiatives by sharing best practices.
 * Stay current on industry trends, competitor insights, and measurement innovation to ensure Meltwater's deliverables remain best-in-class.