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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Digital Web Product Owner - **Company:** The Rolewe - **Location:** Manchester, UK - **Contract:** Permanent contract - **Skills:** Adobe Analytics, Adobe Experience Manager, Agile Methodology, JIRA, Microsoft Azure, Web Development, Drupal, Enterprise Content Management, Google Analytics, Power BI, Umbraco, Web Platforms, WordPress, Data Analytics, Web Technologies, Sitecore - **Published:** June 22, 2026 - **Apply:** https://www.apply4u.co.uk/jobs/x/39604011/ ## About the Role About You EssentialsProven experience as a Product Owner, Digital Product Owner, or Web Product Owner.Strong stakeholder management and business-facing communication skills.Knowledge of web development practices, software delivery lifecycles, and Agile methodologies.Proven experience implementing and working with one or more Content Management Systems (CMS), such as WordPress, Drupal, Sitecore, Adobe Experience Manager, Umbraco, or similar platforms.Ability to translate business requirements into technical deliverables.Experience defining and managing KPIs, product objectives, and success metrics.Strong analytical and problem-solving skills with a data-driven mindset. DesirablesKnowledge of digital marketing disciplines, including SEO, PPC, content marketing, customer acquisition, and web analytics.Experience with e-commerce platforms and customer-facing digital journeys.Understanding of UX/UI principles and customer experience optimisation.Familiarity with tools such as Google Analytics, Adobe Analytics, Hotjar, Power BI, Jira, Azure DevOps, or similar.Experience managing external agencies and third-party suppliers. ## Description We do this with a customer-first attitude and commitment to the circular economy, ensuring minimal impact on the environment through our "At your side 2030" vision and environmentally conscious approach. About the RoleWe are seeking a Digital Web Product Owner to lead the development, optimisation, and continuous improvement of our web platforms. Acting as the bridge between business stakeholders, technical teams, and digital functions, you will ensure our websites and digital products deliver measurable business value, exceptional user experiences, and support strategic commercial objectives. This role requires a strong understanding of web technologies, content management systems (CMS), product delivery practices, and stakeholder management, combined with a data-driven approach to performance and continuous improvement. Role ResponsibilitiesProduct Ownership & StrategyDefine and maintain the web product roadmap, aligning priorities with business objectives and customer needs.Translate business requirements into clear user stories, acceptance criteria, and prioritised backlogs.Work closely with stakeholders to identify opportunities for improving customer experience, engagement, and conversion.Balance business, technical, and user requirements when making product decisions. Stakeholder EngagementAct as the primary point of contact between business teams, development teams, and external partners.Facilitate workshops, requirement gathering sessions, and product reviews.Communicate product progress, risks, dependencies, and outcomes to stakeholders at all levels.Build strong relationships across Commercial, Marketing, Customer Service, IT, and Digital teams. Web Platform ManagementOwn the performance, functionality, and continuous improvement of web platforms and associated technologies.Manage and optimise CMS platforms, ensuring content governance, usability, and scalability.Collaborate with developers, UX designers, analysts, and third-party suppliers to deliver enhancements and new capabilities.Ensure web solutions follow best practices for accessibility, security, SEO, performance, and user experience. Performance & Continuous ImprovementDefine, monitor, and report on key product KPIs and success metrics.Use analytics and user insights to drive product decisions and prioritisation.Establish clear measures of success for initiatives and track benefits realisation.Identify opportunities to improve customer journeys, conversion rates, engagement, and operational efficiency. ## Related Videos - [The user in the eye of the Cargo1492 storm](https://www.wearedevelopers.com/videos/96-the-user-in-the-eye-of-the-cargo1492-storm) - [Decoupling 101 - Why decouple, when not to, progressive decoupling and success stories in decoupling](https://www.wearedevelopers.com/videos/266-decoupling-101-why-decouple-when-not-to-progressive-decoupling-and-success-stories-in-decoupling) - [Improving quality with Agentic AI with Rovo Dev and Xray](https://www.wearedevelopers.com/videos/2005-improving-quality-with-agentic-ai-with-rovo-dev-and-xray) - [The Pragmatic Architect: Balancing Necessity vs. Sufficiency in React Systems](https://www.wearedevelopers.com/videos/2101-the-pragmatic-architect-balancing-necessity-vs-sufficiency-in-react-systems) - [Collaboration Quantified: Lessons from Open Source Developer Networks](https://www.wearedevelopers.com/videos/1422-collaboration-quantified-lessons-from-open-source-developer-networks) - [Agile work at CARIAD – Creating a customer web application for controlling the vehicle ](https://www.wearedevelopers.com/videos/200-agile-work-at-cariad-creating-a-customer-web-application-for-controlling-the-vehicle) ## Related Articles - [How Developers Can Focus on Maintaining Satisfaction With Accessibility](https://www.wearedevelopers.com/magazine/109-how-developers-can-focus-on-maintaining-satisfaction-with-accessibility) - [Role of Web Developer in SEO in 2022](https://www.wearedevelopers.com/magazine/97-role-of-web-developer-in-seo-in-2022) - [A call for Guest Writers for the WeAreDevelopers Magazine](https://www.wearedevelopers.com/magazine/648-a-call-for-guest-writers-for-the-wearedevelopers-magazine) - [Mastering Remote Work: Tips for Developers](https://www.wearedevelopers.com/magazine/558-mastering-remote-work-tips-for-developers) - [Dev Digest 133 - Back to Front](https://www.wearedevelopers.com/magazine/474-dev-digest-133-back-to-front) - [Events like RSAC Get You CISOs. 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