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# Digital Analytics & Insights Director

- **Company:** MANGO
- **Location:** Barcelona, Spain
- **Contract:** Permanent contract
- **Skills:** Artificial Intelligence, Data Analysis, Data Intelligence, Web Analytics, Generative AI
- **Published:** October 2, 2026
- **Apply:** https://www.adzuna.es/details/5905189284

## About the Role

* Degree in Mathematics, Statistics, Business Administration, Economics, Engineering or a related field. Master's degree in Analytics, Data Science or a related discipline is preferred.
 * 10+ years leading Digital Analytics, Business Intelligence, Data & Insights or similar functions within eCommerce organizations.
 * Proven experience building and leading multidisciplinary teams in complex, international environments.
 * Experience applying Artificial Intelligence, predictive analytics and advanced analytics to business decision making.
 * Strong understanding of eCommerce, marketing measurement, experimentation and business performance management.

## Description

* Define and lead Mango's Digital Analytics & Insights strategy, ensuring alignment with business priorities and growth ambitions.
 * Establish a best-in-class measurement and decision framework that enables faster, smarter, and more predictive decision-making across the digital business.
 * Lead and develop a high-performing Analytics & Insights organization, building strong analytical, technical and commercial capabilities across the function.
 * Provide a holistic and quantitative view of the digital business, integrating performance across markets, channels, customers, and categories to enhance customer experience and drive profitable growth.
 * Drive commercial business steering through KPI monitoring and performance diagnosis, identifying risks, opportunities, and growth levers across the customer journey and sales funnel.
 * Define the digital measurement, experimentation, and data intelligence agenda, ensuring robust data quality, attribution, KPI governance, dashboards, testing capabilities, and AI-enabled analytics.
 * Accelerate the adoption of Artificial Intelligence across the function, using predictive analytics, generative AI, and intelligent automation to improve forecasting, scale insight generation, and support better decisions.
 * Deliver strategic insights and performance benchmarks across markets, categories, customers, and channels to uncover opportunities and strengthen competitive advantage.
 * Lead weekly executive business reviews with senior stakeholders, assessing performance, setting priorities, and coordinating cross-functional action plans across eCommerce, Performance Marketing, CRM, Product, and Operations.


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