> Markdown version of [/jobs/ext/3520556-crm-analyst](https://www.wearedevelopers.com/jobs/ext/3520556-crm-analyst). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # CRM Analyst - **Company:** Hays plc - **Location:** Cardiff, UK - **Experience:** Experienced - **Contract:** Temporary contract - **Skills:** Data Analysis, Standard Sql - **Published:** October 1, 2026 - **Apply:** https://www.apply4u.co.uk/jobs/crm-analyst/49774307 ## About the Role Your New Company A leading consumer brand is seeking a commercially minded CRM & Loyalty Data Analyst to supercharge the performance of its loyalty programme and drive customer-centric growth. This is a high-impact role where your insights will directly influence strategy, execution, and customer engagement. Your new role You'll be at the heart of a data-led transformation, helping shift the business from sales-driven to customer-driven decision-making. Using your expertise in Bloomreach and core analytics, you'll deliver actionable insights that increase visit frequency and lifetime value, contributing to a minimum of 3% LFL growth year-on-year. What you'll need to succeed 3+ years' experience with Bloomreach Engagement, including segmentation, personalisation, and API integration Strong SQL and data analysis skills, with experience in visualisation and experimentation Solid understanding of GDPR, CCPA, and consent management within Bloomreach Proven ability to communicate complex insights to non-technical stakeholders Collaborative mindset, working closely with marketing, CRM, and commercial teams What you'll get in retur n You'll join a forward-thinking organisation investing heavily in CRM and loyalty as a strategic growth lever. Expect a collaborative culture, hybrid working, and the opportunity to make a tangible impact on customer experience and commercial performance. What you need to do now If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now. If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career. Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk ## Related Videos - [Data Science in Retail](https://www.wearedevelopers.com/videos/586-data-science-in-retail) - [Data Driven HR in Europe](https://www.wearedevelopers.com/videos/1489-data-driven-hr-in-europe) - [How building an industry DBMS differs from building a research one](https://www.wearedevelopers.com/videos/768-how-building-an-industry-dbms-differs-from-building-a-research-one) - [Beyond Gut Feelings: The Rise of Data-Driven HR](https://www.wearedevelopers.com/videos/1326-beyond-gut-feelings-the-rise-of-data-driven-hr) - [Data Science on Software Data](https://www.wearedevelopers.com/videos/162-data-science-on-software-data) - [Analytics in the Age of Agentic AI: A tour of ClickHouse and Langfuse](https://www.wearedevelopers.com/videos/100240-analytics-in-the-age-of-agentic-ai-a-tour-of-clickhouse-and-langfuse) ## Related Articles - [Data Analyst Salary in the UK](https://www.wearedevelopers.com/magazine/278-data-analyst-salary-in-the-uk) - [Best Companies to work for in London: Top 25 Companies in 2023](https://www.wearedevelopers.com/magazine/187-best-companies-to-work-for-in-london-top-25-companies-in-2023) - [Data Engineer Salary UK](https://www.wearedevelopers.com/magazine/253-data-engineer-salary-uk) - [How to Respond to the “Why Do You Deserve a Promotion?” Question](https://www.wearedevelopers.com/magazine/416-how-to-respond-to-the-why-do-you-deserve-a-promotion-question) - [Fully Remote Software Engineer Jobs](https://www.wearedevelopers.com/magazine/447-fully-remote-software-engineer-jobs) - [The Biggest German Tech Companies](https://www.wearedevelopers.com/magazine/424-the-biggest-german-tech-companies)