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# Social Media Specialist

- **Company:** Krueger International, Inc.
- **Location:** Green Bay, WI, United States
- **Experience:** Expert
- **Contract:** Permanent contract
- **Skills:** Artificial Intelligence, Data Analysis
- **Published:** October 2, 2026
- **Apply:** https://diversityjobs.com/main/sendform/8/8/28176/1/18498631?backUrl=%2Fcareer%2F18498631%2FSocial-Media-Specialist-Wisconsin-Green-Bay

## About the Role

* 5+ years of professional social media, digital marketing, or marketing communications experience, ideally within a brand, agency, or similarly sophisticated marketing environment.
 * Demonstrated success developing and executing social media strategies for established brands.
 * A portfolio or body of work that demonstrates strong social content, campaigns, channel growth, engagement, or other measurable results.
 * Strong understanding of both organic and paid social media, with hands-on paid campaign management experience highly preferred.
 * Experience developing and optimizing content for platforms such as LinkedIn, Instagram, Facebook, Pinterest, and YouTube.
 * Strong knowledge of social analytics and the ability to translate performance data into actionable recommendations.
 * Experience with social media publishing, listening, analytics, and advertising platforms.
 * Excellent writing skills and a strong visual eye; you know what makes content feel polished, contemporary, and right for the platform.
 * Experience with video and short-form content and an understanding of how creative requirements differ by platform.
 * Confidence presenting ideas, performance insights, and recommendations to colleagues and stakeholders.
 * Strong project-management skills and the ability to keep multiple brands, campaigns, stakeholders, and deadlines moving at once.
 * Curiosity about emerging platforms, creator content, AI-enabled tools, and the continually evolving ways people discover and engage with brands.
 * A bachelor's degree in Marketing, Communications, Journalism, Digital Media, or a related field is preferred.