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# Mobile App Head of Growth & Monetization

- **Company:** Ai.
- **Location:** Amsterdam, Netherlands (Remote available)
- **Experience:** Expert
- **Contract:** Permanent contract
- **Skills:** Microsoft Excel, Artificial Intelligence, App Store (IOS), Automation of Marketing, Large Language Models, Prompt Engineering, Agentic-AI
- **Published:** October 8, 2026
- **Apply:** https://www.careerjet.nl/jobad/nldbecc1a7fa23078804e8bbaa289b1b90

## About the Role

* Proven experience in growth, monetization, or as a CMO/marketing lead, using AI to deliver results.
 * At least 4 years in a comparable business environment (app experience and performance marketing a plus).
 * Hands-on experience with AI tools: LLMs, marketing automation, agentic workflows, and prompt design.
 * Strong analytical skills in pricing, conversion optimization, and ROI-focused campaign management.
 * Experience planning, executing, and optimizing multi-channel marketing campaigns.

We're a great match if you:

 * Thrive on measurable results and clear KPIs.
 * Prefer autonomous work and taking ownership of outcomes.
 * Excel at building AI systems that implement growth strategies with precision and foresight.
 * Enjoy prioritizing actions that maximize impact.
 * Can create order out of complexity and define processes where needed.
 * Prefer action over bureaucracy - meetings that should have been emails are your enemy.
 * Communicate effectively in English (German or Russian a plus).

## Description

Seek a new challenge in an autonomous position where your strategic thinking directly drives measurable results through AI. Arise is a globally active weight-loss app with over 8 million downloads and a 4.7 rating on the App Store. We are looking for a CMO who runs growth and monetization primarily through AI: agents, automation, and models that plan, launch, and optimize campaigns. If you thrive on setting ambitious goals, executing them independently, and documenting clear, data-driven outcomes, this role is built for you.
Tasks

 * Take full responsibility for growth and monetization initiatives, from strategy to execution, running them through AI agents and automated workflows.
 * Develop scalable acquisition, activation, retention, and upsell campaigns driven by AI.
 * Set clear, measurable goals for all campaigns and use AI to monitor ROI, KPIs, and performance in real time.
 * Optimize campaigns, pricing strategies, and user journeys using AI-driven analytics and automated experimentation.
 * Ensure consistent execution across marketing channels, with AI handling messaging, creative, and delivery at scale.
 * Analyze user behavior, market trends, and competitor strategies with AI to uncover opportunities.
 * Lead process improvements to make growth operations efficient, repeatable, and automated.
 * Collaborate with product, marketing, and design teams to implement high-impact features.
 * Decide where AI runs autonomously and where human oversight is required.
 * Document strategies, systems, and outcomes clearly to ensure transparency and alignment.