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# Retail Data Analyst

- **Company:** Harnham
- **Location:** London, UK
- **Experience:** Starter
- **Salary:** £50,000.0
- **Contract:** Permanent contract
- **Skills:** Microsoft Excel, Big Data, Power BI, SQL Databases, Tableau (Software), Data Analytics
- **Published:** October 10, 2026
- **Apply:** https://www.reed.co.uk/jobs/retail-data-analyst/57442707

## About the Role

* Strong advanced Excel and SQL as well as experience with Power BI or Tableau.
 * Experience analysing customer, commercial, marketing or retail data.
 * Ability to work with large datasets and generate actionable insights and present that back to the team.
 * Experience building dashboards and management reporting.
 * Strong communication and stakeholder management skills.
 * Experience with customer segmentation, campaign analysis or loyalty programmes is beneficial

## Description

This is an opportunity for a Data Analyst to join a retail fashion buisness delivering insight across retail, customer and commercial functions. You'll work with stakeholders across the organisation, using data to support decision-making and performance improvement.
The Company
They are a consumer-focused business with an established retail presence and an expanding data function. Data is central to how they understand customer behaviour, measure performance and support growth. The role sits within a collaborative team and offers exposure to a range of business areas.
The Role
You will:

 * Analyse customer, retail and finance data to support business decisions.
 * Provide insights to support new store openings and expansion plans.
 * Measure store performance, customer satisfaction and operational KPIs.
 * Assess the impact of retail initiatives, events and pop-up activity.
 * Analyse sales cannibalisation across stores and channels.
 * Support forecasting and predictive modelling projects.
 * Produce reporting on customer behaviour, purchasing patterns and product trends.
 * Identify opportunities to improve customer retention, loyalty and growth.
 * Measure the performance of customer engagement campaigns across multiple markets.
 * Build customer segments and analyse targeting strategies.
 * Evaluate A/B test results and campaign outcomes.
 * Develop and maintain dashboards and reporting solutions.
 * Present insights and recommendations to senior stakeholders.