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# Senior Data Analyst

- **Company:** Harnham
- **Location:** Manchester, UK
- **Experience:** Expert
- **Salary:** £50,000.0 - £70,000.0
- **Contract:** Permanent contract
- **Skills:** Microsoft Excel, A/B Testing, Business Analytics Applications, Data Analysis, Data Presentation, Google Analytics, Python (Programming Language), Power BI, SQL Databases, Usage Analysis, Sql Optimization
- **Published:** October 30, 2026
- **Apply:** https://www.reed.co.uk/jobs/senior-data-analyst/57507296

## About the Role

* Strong commercial experience working within consumer-facing digital product environments

 * Proven ability to use analytics to improve customer journeys, product performance, or user engagement

 * Experience leading or supporting experimentation programmes and A/B testing initiatives

 * Knowledge of statistical inference methodologies and experimental design principles

 * Advanced SQL skills and strong Python capability

 * Understanding of product analytics and digital tracking platforms such as Google Analytics or similar tools

 * Experience working within cross-functional product teams

 * Ability to communicate complex analytical concepts to both technical and non-technical stakeholders

 * Experience influencing decision-makers through evidence-based recommendations

 * Passion for mentoring colleagues and driving analytics best practice, * Analytical Thinking (Solving)
 * Communication Skills (Key)
 * Dashboard Design & Development
 * Data Analysis (Administration)
 * Microsoft Excel
 * Power BI (Opportunity)
 * Python Programming (Beginner)
 * Self-Motivation
 * SQL Databases
 * Stakeholder Management (Business)

## Description

If you're passionate about using data to shape digital products and improve customer experiences, this is an opportunity to make a genuine impact. You'll join a highly collaborative environment where analytics sits at the heart of product decision-making, working alongside product, engineering, and design teams to influence strategy and drive measurable outcomes., As a Senior Data Analyst, you will take a leading role within a product-focused analytics team, helping to shape the development and optimisation of customer-facing digital products.

Responsibilities include:

 * Defining and maintaining key metrics and measurement frameworks for product performance

 * Designing and developing analytics solutions to support product decision-making

 * Driving tracking and measurement improvements to ensure accurate user behaviour analysis

 * Leading experimentation programmes and evaluating the impact of product changes through robust testing methodologies

 * Partnering closely with Product Managers, Engineers, Designers, and Researchers to support product development

 * Delivering actionable insights and recommendations to senior stakeholders across the business

 * Influencing strategic decisions through data-driven storytelling and analytical expertise

 * Mentoring analysts and championing best practice within the wider analytics community

 * Supporting the development of scalable analytics frameworks and governance standards

 * Planning and prioritising analytical work across multiple initiatives and stakeholders