> Markdown version of [/jobs/ext/4026497-senior-software-engineer-data-cloud-marketing-technology](https://www.wearedevelopers.com/jobs/ext/4026497-senior-software-engineer-data-cloud-marketing-technology). Every page supports `.md` or `Accept: text/markdown`. Links point to the HTML versions so they work for humans too. Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md).

---

# Senior Software Engineer - Data Cloud & Marketing Technology

- **Company:** Equinix
- **Location:** Dallas, TX, United States
- **Experience:** Expert
- **Salary:** $177,000.0 - $265,000.0
- **Contract:** Permanent contract
- **Skills:** Adobe Creative Cloud, Artificial Intelligence, Cloud Computing, Continuous Integration, Customer Data Management, Salesforce.Com, Simple Object Access Protocol (SOAP), Software Engineering, Data Streaming, Systems Integration, Tableau (Software), User-Centered Design, Qualtrics, Apex Code, Enterprise Software Applications, Delivery Pipeline, SOAPAPI, Git, Salesforce Sales Cloud, Adobe, Prompt Templates, Pardot B2B Marketing Automation (Salesforce), Marketing Cloud, User Identification
- **Published:** October 30, 2026
- **Apply:** https://www.careerbuilder.com/job-details/senior-software-engineer-data-cloud-marketing-technology-dallas-tx--5881bcdd-b7f1-4a60-bad3-d6b1d8071460

## About the Role

Software Engineering, Marketing, Cloud Computing, Software Engineering, Customer Relationship Management (CRM), Cloud Computing, Adobe Product Family, Marketing, Salesforce.com, Technical Leadership, * 10+ years of enterprise software engineering experience, with at least 8+ years focused on Salesforce and Marketing Technology platforms

 * Expert-level hands-on experience with B2B Marketing Automation - Pardot / MCAE and/or Marketing Cloud (Email Studio, Journey Builder, Automation Studio, Contact Builder)
 * Deep hands-on experience with Salesforce Data Cloud: Data Streams, Identity Resolution, Unified Profiles, Calculated Insights, Segmentation, Data Actions, and Activation
 * Proven experience designing and deploying Agentforce agents and prompt templates for customer-facing or internal use cases
 * Strong Salesforce development skills: Apex (Classes, Triggers, Batch/Scheduled, REST/SOAP callouts), Lightning Web Components, and Flows
 * Integration experience using REST/SOAP APIs and an iPaaS or data-orchestration platform
 * Ability to work autonomously, drive ambiguous initiatives to completion, and communicate technical decisions clearly to non-technical stakeholders

Required Certifications

 * Salesforce Certified Marketing Cloud Account Engagement Specialist (Pardot)
 * Salesforce Certified Data Cloud Consultant
 * Salesforce Certified Platform Developer I or II, * Hands-on experience with Marketing Cloud Next / Marketing Cloud Advanced (or a strong MCAE background with demonstrated ability to ramp quickly)
 * Experience implementing enterprise consent and privacy architecture - Salesforce Privacy Center, contact-point consent models, GDPR consent withdrawal, or equivalent CDP/CMP solutions
 * Experience leading or contributing to a major Salesforce org migration or platform consolidation program
 * Familiarity with 6sense, Openprise, or Qualtrics integrations in a B2B marketing context
 * Familiarity with CI/CD for Salesforce: SFDX, Git-based deployment pipelines, and automated testing frameworks
 * CRM Analytics or Tableau experience for marketing performance reporting

Preferred Certifications

 * Salesforce Certified Agentforce Specialist
 * Salesforce Certified Marketing Cloud Account Engagement Consultant
 * Salesforce Certified Marketing Cloud Email Specialist or Developer
 * Salesforce Certified AI Associate

## Description

Equinix's Digital Innovation Office is seeking a Principal Software Engineer - Marketing to lead and support key Marketing Technology transformation initiatives, including the Lead-to-Cash (LTC) cutover, consent and privacy architecture (Salesforce Privacy Center, Adobe AEM, GDPR consent withdrawal), Salesforce Data Cloud, MCAE-to-Marketing Cloud Advanced migration, and broader CRM modernization.

This is a hands-on technical role requiring strong ownership, accountability, and the ability to drive complex, regulated initiatives from design through implementation and support. You will operate as a senior individual contributor and technical lead - architecting solutions and building them, not just overseeing them.

Responsibilities

 * Lead end-to-end design, development, and support of Salesforce and marketing technology initiatives across the Lead to Cash cutover and BAU roadmap
 * Design, develop, and support solutions across Salesforce Sales Cloud, Marketing Cloud (MCAE / MCA), and Data Cloud
 * Lead the Salesforce MCAE (Pardot)-to-Marketing Cloud Advanced migration, including automation flows, campaign automations, and form handlers
 * Build and support integrations between Salesforce, Marketing Cloud, Data Cloud, Qualtrics, 6sense, Openprise, AEM, and other enterprise systems
 * Support customer data unification, identity resolution, segmentation, and activation in Data Cloud
 * Drive legacy Salesforce migration (BAU-to-LTC) and platform consolidation initiatives
 * Troubleshoot complex integration, sync, data-quality, and deployment-pipeline issues across environments
 * Partner with Product, Marketing, Sales, Legal/Privacy, and Architecture teams to deliver scalable, compliant solutions, Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form.