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# Social Media Specialist

- **Company:** UPRITE, LLC
- **Location:** Totowa, NJ, United States
- **Experience:** Starter
- **Salary:** $50,000.0 - $55,000.0
- **Contract:** Permanent contract
- **Skills:** Adobe Premiere Pro, Final Cut Pro, Tools for Reporting
- **Published:** October 4, 2026
- **Apply:** https://www.indeed.com/viewjob?jk=1eed174936d13206

## About the Role

* 1-2 years of hands-on experience in social media or content creation, including filming and editing short videos.
 * A college degree is required. A focus in marketing, communications, film, digital media, or a related field is preferred.
 * A portfolio that demonstrates your ability to create engaging social content and carry an idea from concept through publication.
 * Strong smartphone photography and video skills, including basic lighting, framing, and audio, with the ability to produce polished content independently.
 * Proficiency in editing and design tools such as CapCut, Canva, or Adobe Premiere Pro, plus familiarity with social publishing and analytics tools.
 * A working understanding of Instagram, Facebook, and TikTok, including their content formats, audience behavior, and current creative trends.
 * Clear writing, strong visual judgment, and the organization to manage a content calendar and meet deadlines.
 * A professional, personable approach with patients and providers, sound judgment around sensitive content, and the ability to work onsite 40 hours per week.

Experience creating content for medical aesthetics, beauty, wellness, healthcare, or another local service business is a plus.

What success looks like

A reliable publishing cadence, strong content quality, and steady improvement in video retention, meaningful engagement, and relevant audience growth. You'll also help track social-driven consultation inquiries where attribution is available and use those insights to improve future content.

## Description

You'll shoot and edit content onsite, manage daily organic social execution, and help refine what we publish based on performance. Reporting directly to the owner, you'll work closely with our providers, marketing agencies, and other service providers to grow local awareness, build trust, and support consultation inquiries.

What you will do

 * Plan and capture original photos and videos onsite, including treatment explainers, provider interviews, staff features, patient stories, and approved before-and-after content.
 * Edit Reels, TikToks, and Stories, and create feed posts and carousels with clear hooks, clean audio, accurate captions, and a consistent visual style.
 * Execute the organic social media strategy and maintain the content calendar, coordinating posts around services, promotions, and practice priorities.
 * Write captions and calls to action, schedule and publish content, and tailor creative to Instagram, Facebook, and TikTok.
 * Prepare shot lists and talking points, help providers feel comfortable on camera, and coordinate filming around appointments and patient care.
 * Monitor comments and messages during working hours, respond in Eternal's voice, and route appointment requests and patient-specific questions to the appropriate team.
 * Follow relevant social trends, competitor activity, and audience feedback; bring forward fresh ideas and test new content formats.
 * Coordinate creative briefs, feedback, approvals, and deadlines with the owner, marketing agencies, and other vendors. Deliver approved assets in the formats they need.
 * Maintain an organized library of footage and approved assets, with usage permissions tracked through the practice's process.
 * Review channel performance, provide concise weekly updates and monthly recaps, and recommend what to repeat, improve, or test.
 * Follow the practice's patient consent and confidentiality procedures for filming and posting. Confirm treatment information with providers and obtain required approvals before publishing.