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# Lead Insights Business Partner - Consumer Insight

- **Company:** Harnham
- **Location:** Watford, United Kingdom
- **Experience:** Expert
- **Salary:** £85,000
- **Contract:** Permanent contract
- **Skills:** Data Analysis, Systems Integration
- **Published:** November 3, 2026
- **Apply:** https://www.reed.co.uk/jobs/lead-insights-business-partner-consumer-insight/57518373

## About the Role

* Strong leadership experience in Consumer Insights, Customer Insight or Market Research.
 * Experience partnering with senior stakeholders and influencing strategic business decisions.
 * Deep understanding of consumer behaviour, brand performance and marketing effectiveness.
 * Commercially focused with the ability to translate complex insights into practical recommendations.
 * Experience leading teams through change, transformation or capability development.
 * Strong stakeholder management, communication and presentation skills.
 * Experience working within large consumer-facing businesses is highly desirable.
 * Knowledge of brand tracking, campaign effectiveness, attribution, econometrics, Voice of Customer and customer analytics methodologies.
 * Experience managing external research or agency partnerships.

## Description

As Lead Insights Business Partner, you will act as the senior insight adviser to marketing and business leadership, translating customer, market and performance data into actionable recommendations., * Leading insight strategy across Brand & Communications, Retail and Voice of Customer programmes.

 * Acting as a trusted strategic partner to senior stakeholders, influencing decision-making at director level and above.
 * Developing frameworks for brand tracking, campaign effectiveness and marketing measurement.
 * Integrating market research, customer insight and analytics to deliver a holistic view of customer behaviour.
 * Working closely with analytics, econometrics and data teams to maximise the value of insight initiatives.
 * Managing agency partnerships and ensuring the right research approach is applied to key business questions.
 * Driving the transformation of the insights function, improving methodologies, operating models and ways of working.
 * Leading, coaching and developing a team of insight professionals.
 * Delivering clear, compelling storytelling that drives commercial action and business outcomes.