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# Head of Shop Management & Data & Analytics

- **Company:** Woom GmbH
- **Location:** Wien, Austria
- **Experience:** Expert
- **Salary:** €80,080
- **Contract:** Permanent contract
- **Skills:** Application Programming Interfaces (APIs), Data Analysis, BigQuery, Cloud Database, Data Architecture, Data Governance, Shopify, Web Analytics, Data Strategy, Banner Advertisement, Data Analytics
- **Published:** November 10, 2026
- **Apply:** https://woom.bamboohr.com/careers/187?source=aWQ9MTM%3D

## About the Role

* Extensive shop trading background: 8+ years of proven experience in international D2C e-commerce operations, online visual merchandising, and multi-market GTM rollouts.
 * Proven people leadership: Track record of mentoring and leading e-commerce managers, content creators, and promotion specialists across distributed regions.
 * Deep data strategy expertise: 8+ years of high-level experience in enterprise data architecture, governance, and digital transformation strategy (ideally bridging Shopify, modern headless CMS, ERPs, and cloud data warehouses like BigQuery).
 * Advisory & enablement mindset: Demonstrated success advising engineering teams, product owners, and C-level stakeholders, acting as a coach rather than an individual contributor coder.
 * Analytical & commercial balance: Deep familiarity with web analytics, user behavior analysis (heatmaps, funnel drop-offs), and data-backed UX optimization.
 * Communication skills: Fluency in English (company working language); German is a strong advantage., * Extensive shop trading background
 * Proven people leadership
 * Deep data strategy expertise
 * High-level experience in enterprise data architecture & governance & digital transformation strategy
 * web analytics
 * user behavior analysis (heatmaps & funnel drop-offs)
 * data-backed UX optimization

## Description

* Empower & lead teams: Direct line manage Regional E-Commerce Managers (DACH, OME and US), Content Specialists, and Promotion Specialists, balancing priorities and establishing high execution standards across all markets.
 * Orchestrate cross-journey campaigns: Bridge Growth, Product, Analytics, and Regional Sales to ensure an effortless, inspiring user experience from initial ad click to final checkout.
 * Act as the central marketing bridge: Streamline and coordinate briefings between Global Marketing, Regional Sales, and Shop teams into one unified digital roadmap.
 * Master visual merchandising & catalog operations: Steer product sorting, homepage curation and category performance daily, maintaining 100% catalog integrity across all digital storefronts.
 * GTM & promotion execution: Translate commercial ideas into high-converting on-site campaigns (banners, landing pages, bundles) and orchestrate digital launch rollouts.
 * Drive UX excellence: Partner with the Product Experience team to feed customer insights into the backlog and ensure global design standards and best-practice UX are localized without friction.

Steer Strategic Data Architecture & Organizational Maturity

 * Advise & elevate IT and Product leadership: Act as a strategic advisor to internal IT, PO Data, and the Senior Manager of Data & Analytics--providing high-level steering and modern data stack guidance without getting bogged down in day-to-day coding.
 * Design enterprise data blueprints: Shape scalable, un-siloed architecture standards across our core ecosystem
 * Champion data governance & privacy: Establish scalable data governance, data quality standards, and privacy-by-design frameworks (GDPR) across the organization.
 * Drive measurement & attribution: Guide server-to-server tracking architectures, conversion API setups, and multi-touch attribution models to safeguard clean measurement integrity.
 * Transfer knowledge & mentor: Upskill internal teams, foster cross-functional data literacy, and establish a clear capability roadmap aligning technical infrastructure with executive steering goals.