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# Social Media Specialist

- **Company:** Tak Shing Hong Inc.
- **Location:** City of Industry, CA, United States
- **Experience:** Experienced
- **Salary:** $47,840.0 - $62,400.0
- **Contract:** Permanent contract
- **Skills:** Adobe Photoshop, Business Software, User Generated Content
- **Published:** June 7, 2026
- **Apply:** https://www.indeed.com/viewjob?jk=7178a7307d5bdc65

## About the Role

Do you have experience in Social media management?, Do you have a Bachelor's degree?, * Bachelor's degree in marketing, communication, or related field.

 * Fluent in Chinese and English.
 * 2+ years' experience in digital marketing and social media.
 * Strong familiarity with the business applications of social media platforms (Xiaohongshu, TikTok, Instagram, Facebook, YouTube, etc.).
 * Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns.
 * Proficient in Photoshop and other photo editing software.
 * Strong written and verbal communication skills.

## Description

* Build and execute social media strategy through research, benchmarking, messaging, and audience identification.
 * Write, develop, and strategize online content production and scheduling.
 * Assist with crisis management, bad reviews, and negative news communications.
 * Generate, edit, publish, and share content daily (original text, images, and video)
 * Build meaningful connections and encourage community members through dialog and messaging.
 * Create and maintain company social media pages and profiles.
 * Moderate user-generated content and messages appropriately, based on company and community policies.
 * Create and implement social media marketing plan and editorial calendar.
 * Track and analyze analytic reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes.
 * Collaborate with other departments to manage company reputation, coordinate promotions, and increase reach.
 * Coordinate online promotions to support the company's in-store promotions.
 * Other duties as assigned


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